Maximize your ROI this holiday season
This holiday shopping season, harness the power of AI and automation to create a more engaging customer experience, optimize operations, and drive bigger results for your brand.
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Dive into holiday season strategy with our comprehensive guide
Get tips, tricks, and inspiration from the industry's top experts to boost your ROI.
Dominate BFCM 2023: The Ultimate Guide for Maximizing ROI
Explore how to use AI and automation to boost revenue and reduce costs, all while tackling some of the most pressing obstacles facing retailers and brands today.
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Delight customers
How to Excel at Managing Shopper Expectations During the Peak Season
For the annual peak season of Black Friday and Cyber Monday (BFCM), retailers prepare months in advance to...
AFTERSHIP TRACKING
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Delight customers
Soothe Shopper Anxiety and Streamline BFCM Chaos with AfterShip Returns Automation
More people are shopping during the BFCM weekend than ever. Last year, as a matter of fact, 196 million of us turned...
RICKY AU
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Boost conversions
Boost Your BFCM Conversions With Advanced Merchandising Tactics
No matter how good your ad copy is, thousands of equally great promotional messages are fighting for your target...
AFTERSHIP PERSONALIZATION
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Delight customers
Delight Your Customers With Hyper-Personalized Shopping Experiences
Peak season has changed. In the past, holiday shopping was an event, often shared with family and friends.
AFTERSHIP PERSONALIZATION
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How AfterShip solutions supercharges your ROI
Optimize the eCommerce experience with Al-powered product recommendations to capture more revenue during the checkout, order-tracking, and returns touchpoints.
Unlock the power of best practice insights with industry experts
Join industry experts live and learn how to enhance customer experiences, amplify conversion rates, and streamline your operations this holiday shopping season.
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Kendall Monteith
Product Marketing Manager, AfterShip
“Brands optimizing AfterShip’s branded tracking page have seen a 30% increase in repeat sales and 12% improvement in their SEO ranking”
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Rebecca Han
Partner Manager - Asia, Trustpilot
“Showcasing customer reviews in high impact areas such as the header, footer and checkout page has a higher chance of converting browsers into buyers.”
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Lauren Halversen Bonner
eCommerce Experience Lead, DIME Beauty
“Streamlining your tech stack with the use of artificial intelligence and machine learning helps create unique and personalized customer experiences.”
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Francesca DeCastris
Partner Manager, ShipBob
“Prepare for post-BFCM operations by implementing a clear returns strategy pre-BFCM. Communicate carrier delays and disruptions to your customers”
AfterShip ROI calculator
Calculate the return on investment (ROI) you could experience with AfterShip’s products.
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Get free expert advice to maximize your ROI
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FAQ
What date is BFCM 2023?
In 2023, Black Friday falls on November 24th, while Cyber Monday takes place on November 27th.
What is the BFCM season?
BFCM stands for Black Friday and Cyber Monday. It is an excellent opportunity for everyone to save a significant amount of money. From the perspective of sellers, this event offers a wonderful opportunity to attract new customers, boost sales, and increase revenue.
What are the trends for BFCM 2023?
During economic recessions, consumer spending becomes cautious. Brands face increased costs due to order inquiries, returns management, inventory handling, and logistics. Apple's cookie policies impact Return on Ad Spend (ROAS) and raise Customer Acquisition Cost (CAC). Meanwhile, AI and automation are transforming the eCommerce industry, enabling tasks such as ad copy creation, customer service streamlining, and order fulfillment optimization.
