It’s Black Friday! And with Cyber Monday just around the corner, we know a lot
of you may be on the fence about whether or not to jump on the bandwagon of
discounting.
Did you know that compared to non-holiday months, November and December earn 30%
more eCommerce revenue? But there are pitfalls.
I’m sure you’ve seen businesses that are constantly on a discount. After some
time, the bright letters “SALE” and “50% Off” start to lose its effect. Of
course you wouldn’t want to cheapen your brand b