Mathieu Olivier

Mathieu Olivier

Marketing at AfterShip

Hong Kong
5 posts
Twitter
eCommerce Tips

Why Net Promoter Score NPS® Matters For Your eCommerce Stores?

Your customers come and go. But how do you know if they are happy with their experience on your website? What's the signal? You may be selling more and more, and that's obviously a good sign. But are you really sure? You can feel the pulse of what your customers think about you on social media. It's easy to find both negative and positive tweets about your brand or products. Or they get in touch with you via Facebook, or send you emails to your customer support inbox. But they are not the m

eCommerce Tips

5 IFTTT Recipes To Run Your eCommerce Stores

Have you ever dreamed of having a robot doing tasks in the background? At AfterShip, we're all in to give you the recipes for doing more, with less efforts. So you can focus on growing your business. Meet IFTTT. You've heard about it before but you might have missed the opportunity to try it. IFTTT stands for “if this then that”. It's a free web-based service that allows users to create chains of simple conditional statements. All automated. They call these conditional statements recipes. One

eCommerce Tips

The Quick Check-List To Make Your eCommerce More Trustworthy - Part TWO

We've talked about the quick hacks you can implement to make your eCommerce more trustworthy. You know you can't rely only on these, although they do help. You want to make a difference in the long run and build this special relationship with your customers. Trust in yourself, in your story, don't be shy. No matter which product line your are selling, your story is unique. Be bold. As David Ogilvy, famous advertiser, put it: > Don't bunt, aim out of the ballpark. Aim for the company of immorta

eCommerce Tips

The Quick Check-List To Make Your eCommerce More Trustworthy - Part ONE

[This is the part one of our blog post: The Quick Check-List To Make Your eCommerce More Trustworthy. For part two, focusing on the long-term strategy, click here [https://aftership.ghost.io/quick-check-list-ecommerce-trustworthy-part-two]] Open your Google Analytics and check your bounce rate. Not so great right? People come to your website but they don’t buy. Even worse, they come to your eCommerce store, stay 15 seconds or less, leave and don’t even remember you. What can you do to change t

eCommerce Tips

5 Apps To Grow Product Reviews on Your Shopify Store

> "A person’s name is to him or her the sweetest and most important sound in any language." This quote is from Dale Carnegie. He wrote it in 1936 in his classic book: How to Win Friends and Influence People. In one chapter, he emphasises that "the average person is more interested in their own name than in all the other names in the world put together." Using names is powerful. Product Reviews to boost sales If you want to sell more, you have to display names, therefore reviews of customers c