A homepage is very much similar to a modern-day shop window. It gives an idea of
what the business is into, who’s running it, and a handful of products and
services it offers. Just like a shop window, the way you design your homepage
can either attract people to look deeper, engage with the content, make a
purchase or it might fail to capture a visitor’s attention.
While a landing page’s goal is to drive conversions, a homepage seeks to engage
visitors with the brand and offers solutions or p