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eCommerce Statistics in Romania 2025

Discover the latest eCommerce statistics in Romania for 2025, including store count by category and platform, estimated sales amount by platform and category, products sold by platform and category, and total app spend by platform and category. Gain valuable insights into the retail landscape in Romania, uncovering the distribution of stores across categories and platforms.

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Romania Total Online Stores by Industry

This chart offers an insightful look at the store count by category in Romania. Leading the way is Apparel, with 2.88K stores, which is 20.85% of the total stores in the region. Next is Home & Garden, contributing 2.18K stores, or 15.78% of the region's total. Beauty & Fitness also has a notable presence, with 1.24K stores, making up 8.97% of the store count in Romania. This breakdown provides a clear picture of the diverse retail landscape in Romania, showcasing the variety and scale of stores across different categories.

CategoriesStoresPercentage
Apparel2.88K20.85%
Home & Garden2.18K15.78%
Beauty & Fitness1.24K8.97%
Food & Drink9947.20%
Business & Industrial6894.99%
Computers6414.65%
Health5654.10%
Autos & Vehicles5423.93%
Arts & Entertainment4263.09%
Sports4253.08%
Others3.22K23.37%

Romania Total Online Stores by Platform

In Romania, the distribution of stores across different platforms presents a dynamic picture of the market. WooCommerce, as a leading platform, hosts 37.42K stores, accounting for 52.45% of the total store count in the region. This is closely followed by Custom Cart, which supports 10.28K stores, representing 14.41% of the region's total. Shopify makes a significant contribution with 8.85K stores, or 12.41% of the total. The chart underscores the diversity and preferences of store owners in Romania regarding their choice of platform.

PlatformsStoresPercentage
WooCommerce37.42K52.45%
Custom Cart10.28K14.41%
Shopify8.85K12.41%
OpenCart4.53K6.35%
PrestaShop4.19K5.87%
MerchantPro1.81K2.53%
Magento1.64K2.30%
Wix9261.30%
SHOPLINE3520.49%
Ecwid2750.39%
Others1.08K1.51%

Romania Online Stores Monthly Sales by Platform

This chart illustrates the estimated sales amounts generated by stores on various platforms within Romania. Custom Cart shows a significant lead, with total sales amounting to $3.77B, which constitutes 66.74% of the region's total sales on platforms. WooCommerce reports sales of $1.16B, accounting for 20.51% of the total platform sales in Romania. PrestaShop also holds a notable share, with its sales reaching $270.90M, representing 4.80% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Romania, highlighting which platforms are driving the most sales.

PlatformsEstimated SalesPercentage
Custom Cart$3.77B66.74%
WooCommerce$1.16B20.51%
PrestaShop$270.90M4.80%
Magento$129.13M2.29%
OpenCart$110.41M1.95%
MerchantPro$60.38M1.07%
AspDotNetStorefront$44.13M0.78%
THG Ingenuity$37.50M0.66%
VTEX$27.27M0.48%
nopCommerce$17.83M0.32%

Romania Online Stores Monthly Sales by Industry

In Romania, the estimated sales amount across various store categories provides key insights into the market's dynamics. Home & Garden, as a prominent category, generates significant sales, totaling $1.87B, which is 33.15% of the region's total sales in this sector. Consumer Electronics follows with robust sales figures, achieving $1.68B in sales and comprising 29.81% of the region's total. Apparel contributes a considerable amount to the regional market, with sales of $452.08M, accounting for 8.00% of the total sales in Romania. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.

CategoriesEstimated SalesPercentage
Home & Garden$1.87B33.15%
Consumer Electronics$1.68B29.81%
Apparel$452.08M8.00%
Health$145.91M2.58%
Sports$127.10M2.25%
Food & Drink$99.99M1.77%
Beauty & Fitness$87.96M1.56%
Business & Industrial$80.39M1.42%
Computers$69.66M1.23%
Autos & Vehicles$65.85M1.17%

Romania Online Stores App Spend by Industry

The pie chart showcases the distribution of app/software spending by store category in Romania, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Apparel exhibits the highest spending, with a total expenditure of $848.95K units representing 14.45% of the overall spending. Following closely behind is Beauty & Fitness with a spend of $396.55K units, comprising 6.75% of the total. Home & Garden also contributes significantly with a spend of $306.41K units, accounting for 5.21% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.

CategoriesApp SpendPercentage
Apparel$848.95K14.45%
Beauty & Fitness$396.55K6.75%
Home & Garden$306.41K5.21%
Consumer Electronics$182.77K3.11%
Health$147.41K2.51%
Food & Drink$127.26K2.17%
Toys & Hobbies$90.40K1.54%
people-society$86.47K1.47%
Sports$82.80K1.41%
Gifts & Special Events$70.40K1.20%

Romania Stores Distributed by Monthly Sales

This chart provides a detailed overview of the number of Romania online retailers by Monthly Sales. Most Romania stores' Monthly Sales are Less than $100.00, there are 36.7K stores, which is 99.56% of total. In second place, 73 stores' Monthly Sales are $10.00M to $100.00M, which is 0.20% of total. Meanwhile, 58 stores' Monthly Sales are $100.00K to $1.00M, which is 0.16% of total. This breakdown reveals insights into Romania stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

Monthly SalesStoresPercentage
Less than $100.0036.7K99.56%
$100.00 to $1.00K0<0.01%
$1.00K to $10.00K1<0.01%
$10.00K to $100.00K0<0.01%
$100.00K to $1.00M580.16%
$1.00M to $10.00M280.08%
$10.00M to $100.00M730.20%
$100.00M to $1.00B3<0.01%
$1.00B to $10.00B1<0.01%
More than $10.00B0<0.01%

Romania Stores Distributed by Number of Employee

This chart provides a detailed overview of the number of Romania online retailers by Number of Employee. Most Romania stores' Number of Employee are Less than 10, there are 8.18K stores, which is 87.43% of total. In second place, 331 stores' Number of Employee are 20 to 50, which is 3.54% of total. Meanwhile, 246 stores' Number of Employee are 10 to 20, which is 2.63% of total. This breakdown reveals insights into Romania stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

Number of EmployeeStoresPercentage
Less than 108.18K87.43%
10 to 202462.63%
20 to 503313.54%
50 to 1001511.61%
100 to 2001441.54%
200 to 5001241.33%
500 to 1K770.82%
1K to 5K670.72%
5K to 10K180.19%
More than 10K180.19%

Romania Stores Distributed by Monthly Visitors

This chart provides a detailed overview of the number of Romania online retailers by Monthly Visitors. Most Romania stores' Monthly Visitors are Less than 100, there are 28.03K stores, which is 58.15% of total. In second place, 13.11K stores' Monthly Visitors are 100 to 1K, which is 27.21% of total. Meanwhile, 5.87K stores' Monthly Visitors are 1K to 10K, which is 12.18% of total. This breakdown reveals insights into Romania stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

Monthly VisitorsStoresPercentage
Less than 10028.03K58.15%
100 to 1K13.11K27.21%
1K to 10K5.87K12.18%
10K to 100K1.01K2.09%
100K to 1M1390.29%
1M to 10M430.09%
10M to 100M0<0.01%
100M to 1B0<0.01%
1B to 10B0<0.01%
More than 10B0<0.01%

Romania Stores Distributed by Monthly Views

This chart provides a detailed overview of the number of Romania online retailers by Monthly Views. Most Romania stores' Monthly Views are Less than 100, there are 18.09K stores, which is 37.54% of total. In second place, 17.16K stores' Monthly Views are 100 to 1K, which is 35.59% of total. Meanwhile, 9.89K stores' Monthly Views are 1K to 10K, which is 20.52% of total. This breakdown reveals insights into Romania stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

Monthly ViewsStoresPercentage
Less than 10018.09K37.54%
100 to 1K17.16K35.59%
1K to 10K9.89K20.52%
10K to 100K2.52K5.23%
100K to 1M4470.93%
1M to 10M830.17%
10M to 100M50.01%
100M to 1B0<0.01%
More than 1B0<0.01%

Romania Stores Distributed by Monthly Product Sold

This chart provides a detailed overview of the number of Romania online retailers by Monthly Product Sold. Most Romania stores' Monthly Product Sold are Less than 100, there are 36K stores, which is 63.66% of total. In second place, 15.84K stores' Monthly Product Sold are 100 to 1K, which is 28.02% of total. Meanwhile, 3.49K stores' Monthly Product Sold are 1K to 10K, which is 6.17% of total. This breakdown reveals insights into Romania stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

Monthly Product SoldStoresPercentage
Less than 10036K63.66%
100 to 1K15.84K28.02%
1K to 10K3.49K6.17%
10K to 100K1.02K1.80%
100K to 1M1720.30%
1M to 10M280.05%
10M to 100M1<0.01%
100M to 1B0<0.01%
1B to 10B0<0.01%
More than 10B0<0.01%

We currently do not have enough data to generate statistics for this sector. We are constantly adding new data to our platform. Subscribe to our newsletter to be notified when we publish new statistics.