eCommerce Statistics in Samoa 2025

This chart offers an insightful look at the store count by category in Samoa. Leading the way is Health, with 30 stores, which is 12.35% of the total stores in the region. Next is Apparel, contributing 20 stores, or 8.23% of the region's total. Computers also has a notable presence, with 20 stores, making up 8.23% of the store count in Samoa. This breakdown provides a clear picture of the diverse retail landscape in Samoa, showcasing the variety and scale of stores across different categories.

In Samoa, the distribution of stores across different platforms presents a dynamic picture of the market. WooCommerce, as a leading platform, hosts 259 stores, accounting for 52.97% of the total store count in the region. This is closely followed by Custom Cart, which supports 115 stores, representing 23.52% of the region's total. OpenCart makes a significant contribution with 29 stores, or 5.93% of the total. The chart underscores the diversity and preferences of store owners in Samoa regarding their choice of platform.

This chart illustrates the estimated sales amounts generated by stores on various platforms within Samoa. WooCommerce shows a significant lead, with total sales amounting to $35.68M, which constitutes 54.28% of the region's total sales on platforms. Custom Cart reports sales of $30.05M, accounting for 45.72% of the total platform sales in Samoa. Art Storefronts also holds a notable share, with its sales reaching $0.00, representing <0.01% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Samoa, highlighting which platforms are driving the most sales.

In Samoa, the estimated sales amount across various store categories provides key insights into the market's dynamics. Games, as a prominent category, generates significant sales, totaling $35.68M, which is 54.28% of the region's total sales in this sector. Sports follows with robust sales figures, achieving $30.05M in sales and comprising 45.72% of the region's total. Adult contributes a considerable amount to the regional market, with sales of $0.00, accounting for <0.01% of the total sales in Samoa. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.

The pie chart showcases the distribution of app/software spending by store category in Samoa, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Business & Industrial exhibits the highest spending, with a total expenditure of $18.39K units representing 51.63% of the overall spending. Following closely behind is Home & Garden with a spend of $10.74K units, comprising 30.15% of the total. Food & Drink also contributes significantly with a spend of $5.10K units, accounting for 14.31% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.

This chart provides a detailed overview of the number of Samoa online retailers by Monthly Sales. Most Samoa stores' Monthly Sales are Less than $100.00, there are 211 stores, which is 99.06% of total. In second place, 2 stores' Monthly Sales are $10.00M to $100.00M, which is 0.94% of total. Meanwhile, 0 stores' Monthly Sales are $100.00 to $1.00K, which is <0.01% of total. This breakdown reveals insights into Samoa stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

This chart provides a detailed overview of the number of Samoa online retailers by Number of Employee. Most Samoa stores' Number of Employee are Less than 10, there are 35 stores, which is 38.04% of total. In second place, 21 stores' Number of Employee are 200 to 500, which is 22.83% of total. Meanwhile, 7 stores' Number of Employee are 20 to 50, which is 7.61% of total. This breakdown reveals insights into Samoa stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

This chart provides a detailed overview of the number of Samoa online retailers by Monthly Visitors. Most Samoa stores' Monthly Visitors are Less than 100, there are 105 stores, which is 54.40% of total. In second place, 47 stores' Monthly Visitors are 100 to 1K, which is 24.35% of total. Meanwhile, 34 stores' Monthly Visitors are 1K to 10K, which is 17.62% of total. This breakdown reveals insights into Samoa stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

This chart provides a detailed overview of the number of Samoa online retailers by Monthly Views. Most Samoa stores' Monthly Views are Less than 100, there are 71 stores, which is 36.79% of total. In second place, 68 stores' Monthly Views are 100 to 1K, which is 35.23% of total. Meanwhile, 40 stores' Monthly Views are 1K to 10K, which is 20.73% of total. This breakdown reveals insights into Samoa stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

This chart provides a detailed overview of the number of Samoa online retailers by Monthly Product Sold. Most Samoa stores' Monthly Product Sold are Less than 100, there are 210 stores, which is 64.81% of total. In second place, 83 stores' Monthly Product Sold are 100 to 1K, which is 25.62% of total. Meanwhile, 12 stores' Monthly Product Sold are 100K to 1M, which is 3.70% of total. This breakdown reveals insights into Samoa stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.