“A seamless user experience throughout all your marketing campaigns, from social media and ad buying to landing pages will ensure a fluid storytelling communication style.”
Dexter Da Silva
Director of Digital Products at Compound Studio & Founder of Split Rocket
)
“Curate personalized experiences from the homepage (top of funnel) to the collection page (middle of funnel) to the cart, checkout, and post-purchase communication pages (bottom of funnel).”
Shuvra Rahman
Sr. Enterprise Customer Success Manager, AfterShip
)
“Analyze your most loyal customers and personalize your messaging to understand their preferences and interests.”
Justin Holmes
CMO, Gorgias
)
“Incentivize loyal customers by building a community and providing them with access to new products before the public.”
Elise DeCamp
Co-founder, Toki
)
“A fast performing website will ensure a higher quality score, leading to lower cost-per-click and higher algorithmic placement.”
Daren Limas
VP of Business Development, Nostra.ai
)
Putting It Into Practice
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Upsell and Cross-Sell
Upsell and cross-sell products at every stage of the customer journey; shopping carts, checkout, and post-purchase pages.
Build an AI-Language Model
Analyze customer data and segment them based on past purchases, browsing behavior, and preferences.
Reward Your Customers
Integrate loyalty rewards directly into various customer interaction points from the first web visit to the post-purchase process.
Boost Website Speed
Minimize the number of resource-intensive scripts that run on your site to create a well-rounded and quick website for your store.
More Resources
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Hear from Chris Lavoie, Head of Partnerships at TikTok Unpacked for step by step tips on how you can leverage automation to streamline product management between your e-Commerce store and TikTok Shop.
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From personalized recommendations, to authentic customer reviews, and cash back rewards, discover how your Shopify brand can capitalize on revenue opportunities and strengthen customer relationships!
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Crafting a positive customer experience is key to sustainable brand growth for any D2C business. AfterShip teamed up with e-Commerce experts and to discuss how you can proactively shape customer journeys to address their needs.
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