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Peak Season: Strategies to Increase Profit & Growth
4 industry experts share game-changing strategies to boost your ROI and achieve recording-breaking results this peak season.
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Learn strategies to boost conversion rates and gain valuable insights to achieve record-breaking results this peak season and beyond.
0:02:18 - Prepare for a successful marketing campaign with Overdose Digital
0:19:52 - Maximize ROI with AfterShip’s powerful AI Personalization Product
0:42:50 - Build a trusted brand to win in peak season with Trustpilot Reviews
Speakers
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Cammie Zhang
Product Marketing Manager， AfterShip
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Rebecca Han
Partner Manager Asia, Trustpilot
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Sam Teo
Marketing Director, Overdose Digital
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Muhammad Farid Bin Salam
Creative Director, Overdose Digital
“Our customer DIME Beauty experienced a 60X ROI and 31% AOV increase with the use of AfterShip Personalization featuring AI algorithms, count-down timers and OCU.”
Cammie Zhang
Product Marketing Manager， AfterShip
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“Showcasing customer reviews in high impact areas such as the header, footer and checkout page has a higher chance of converting browsers into buyers.”
Rebecca Han
Partner Manager Asia, Trustpilot
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“Explore beyond discounts to influence shoppers with key behavioral levers; product quality and reviews, brand reputation, convenience and free accessories.”
Sam Teo
Marketing Director， Overdose Digital
![sam teo quotes]()
“Using exclusive promotions to target past visitors that abandoned their shopping carts is crucial as they demonstrate a higher purchase intent and lower CPC (Cost-Per-Click).”
Muhammad Farid Bin Salam
Creative Director, Overdose Digital
![muhammad farid bin salam]()
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Key Learnings
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Drive Additional Revenue
Adding a post-purchase one-click upsell can result in a 60% increase in AOV and up to 16% increase in revenue. No checkout friction or cart sequence needed.
Keep It Simple
A simple copy and design translates to confidence in your products. Add in real customer reviews and a clear CTA to keep your brand top of mind for these shoppers.
Forecast Demand Ahead
Analyze last year’s performance such as products that sold well, most visited web pages and best resonated channels. Base decisions off data and insights rather than assumptions.
Create User-Generated Content
Tailor your email campaign to align with your customers’ product interests. Initiate remarketing campaigns after peak season and turn one time shoppers into loyal ones.
More Resources
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Explore the game-changing world of AI-driven personalized product recommendations, loyalty and revenues with AfterShip, Yotpo and our customer Dime Beauty!
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Must-know strategies for automating post-purchase customer experiences, inventory management and transparent communication.
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Uncover strategies to proactively engage with customers throughout their shopping journey such as showcasing powerful UGC and personalizing communications.
Connect with us and download the recording
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