| Rank | Store | Platform | Category | Revenue | Monthly visitor | Rating |
|---|---|---|---|---|---|---|
| 1 | Sanrio | Shopify | Comics & Animation/ | 31M-50M | 501K-1M | |
| 2 | americangirl.com | Shopify | Dolls | 11M-20M | - | |
| 3 | Kidrobot | Shopify | - | 1M-10M | - | |
| 4 | Altenew | Shopify | Arts & Crafts | 1M-10M | - | |
| 5 | Cabbage Patch Kids | Shopify | - | 1M-10M | - | - |
| 6 | Official Little Tikes Website | Shopify | - | 11M-20M | - | |
| 7 | Toynk Toys | Shopify | - | 1M-10M | - | |
| 8 | HABA USA | Shopify | - | 1M-10M | - | - |
| 9 | Safari Ltd® | Shopify | - | 1M-10M | - | - |
| 10 | Yarnspirations | Shopify | Arts & Crafts | 1M-10M | - | |
| 11 | Toys"R"Us | Shopify | - | 1M-10M | - | |
| 12 | Joylabz Official Makey Makey Store | Shopify | - | 1M-10M | - | - |
| 13 | Melissa & Doug | Shopify | - | 11M-20M | - | |
| 14 | Fabric Wholesale Direct | Shopify | Arts & Crafts | 1M-10M | - | |
| 15 | Bella Luna Toys | Shopify | Dolls | 1M-10M | - | - |
| 16 | The Row | Shopify | Arts & Crafts | 1M-10M | - | |
| 17 | Missouri Star Quilt Company | Shopify | Arts & Crafts | 1M-10M | - | |
| 18 | Warmies | Shopify | Stuffed Toys | 1M-10M | - | |
| 19 | 4moms.com | Shopify | Nursery & Playroom/ | 1M-10M | - | |
| 20 | Radio Flyer | Shopify | Ride-On Toys | 1M-10M | - |