eCommerce Statistics in Belgium 2026
Discover the latest eCommerce statistics in Belgium for 2026, including store count by category and platform, estimated sales amount by platform and category, products sold by platform and category, and total app spend by platform and category. Gain valuable insights into the retail landscape in Belgium, uncovering the distribution of stores across categories and platforms.
Belgium Total Online Stores by Industry
This chart offers an insightful look at the store count by category in Belgium. Leading the way is Food & Drink, with 7.57K stores, which is 33.96% of the total stores in the region. Next is Apparel, contributing 3.8K stores, or 17.06% of the region's total. Home & Garden also has a notable presence, with 2.11K stores, making up 9.45% of the store count in Belgium. This breakdown provides a clear picture of the diverse retail landscape in Belgium, showcasing the variety and scale of stores across different categories.
| Categories | Stores | Percentage |
|---|---|---|
| Food & Drink | 7.57K | 33.96% |
| Apparel | 3.8K | 17.06% |
| Home & Garden | 2.11K | 9.45% |
| Beauty & Fitness | 1.49K | 6.71% |
| Arts & Entertainment | 969 | 4.35% |
| Sports | 772 | 3.47% |
| Business & Industrial | 579 | 2.60% |
| Computers | 554 | 2.49% |
| Health | 508 | 2.28% |
| people-society | 492 | 2.21% |
| Others | 3.44K | 15.44% |
Belgium Total Online Stores by Platform
In Belgium, the distribution of stores across different platforms presents a dynamic picture of the market. WooCommerce, as a leading platform, hosts 26.27K stores, accounting for 30.25% of the total store count in the region. This is closely followed by Shopify, which supports 17.32K stores, representing 19.95% of the region's total. Custom Cart makes a significant contribution with 12.87K stores, or 14.82% of the total. The chart underscores the diversity and preferences of store owners in Belgium regarding their choice of platform.
| Platforms | Stores | Percentage |
|---|---|---|
| WooCommerce | 26.27K | 30.25% |
| Shopify | 17.32K | 19.95% |
| Custom Cart | 12.87K | 14.82% |
| Takeaway | 5.82K | 6.71% |
| Wix | 5.1K | 5.88% |
| JouwWeb | 4.73K | 5.44% |
| Odoo | 3.05K | 3.51% |
| PrestaShop | 2.87K | 3.30% |
| Ecwid | 2K | 2.30% |
| Magento | 1.78K | 2.05% |
| Others | 5.03K | 5.79% |
Belgium Online Stores Monthly Sales by Platform
This chart illustrates the estimated sales amounts generated by stores on various platforms within Belgium. Salesforce Commerce Cloud shows a significant lead, with total sales amounting to $67.44B, which constitutes 87.22% of the region's total sales on platforms. Custom Cart reports sales of $7.71B, accounting for 9.97% of the total platform sales in Belgium. Magento also holds a notable share, with its sales reaching $549.81M, representing 0.71% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Belgium, highlighting which platforms are driving the most sales.
| Platforms | Estimated Sales | Percentage |
|---|---|---|
| Salesforce Commerce Cloud | $67.44B | 87.22% |
| Custom Cart | $7.71B | 9.97% |
| Magento | $549.81M | 0.71% |
| WooCommerce | $466.19M | 0.60% |
| PrestaShop | $354.36M | 0.46% |
| HCL Commerce | $230.07M | 0.30% |
| Shopify | $115.83M | 0.15% |
| Drupal Commerce | $113.05M | 0.15% |
| SAP Commerce Cloud | $102.30M | 0.13% |
| Shopware | $77.43M | 0.10% |
Belgium Online Stores Monthly Sales by Industry
In Belgium, the estimated sales amount across various store categories provides key insights into the market's dynamics. Coupons & Discounts, as a prominent category, generates significant sales, totaling $4.30B, which is 5.57% of the region's total sales in this sector. Home & Garden follows with robust sales figures, achieving $610.92M in sales and comprising 0.79% of the region's total. Apparel contributes a considerable amount to the regional market, with sales of $511.90M, accounting for 0.66% of the total sales in Belgium. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Coupons & Discounts | $4.30B | 5.57% |
| Home & Garden | $610.92M | 0.79% |
| Apparel | $511.90M | 0.66% |
| Beauty & Fitness | $240.18M | 0.31% |
| Health | $236.70M | 0.31% |
| Pets & Animals | $126.17M | 0.16% |
| Toys & Hobbies | $122.77M | 0.16% |
| Business & Industrial | $117.64M | 0.15% |
| Food & Drink | $98.45M | 0.13% |
| Sports | $96.69M | 0.13% |
Belgium Online Stores App Spend by Industry
The pie chart showcases the distribution of app/software spending by store category in Belgium, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Apparel exhibits the highest spending, with a total expenditure of $2.43M units representing 16.76% of the overall spending. Following closely behind is Beauty & Fitness with a spend of $1.38M units, comprising 9.51% of the total. Home & Garden also contributes significantly with a spend of $620.16K units, accounting for 4.28% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.
| Categories | App Spend | Percentage |
|---|---|---|
| Apparel | $2.43M | 16.76% |
| Beauty & Fitness | $1.38M | 9.51% |
| Home & Garden | $620.16K | 4.28% |
| Food & Drink | $602.98K | 4.16% |
| Health | $346.75K | 2.39% |
| Sports | $256.16K | 1.77% |
| Toys & Hobbies | $207.71K | 1.43% |
| Computers | $194.53K | 1.34% |
| Pets & Animals | $167.31K | 1.15% |
| Travel | $148.63K | 1.03% |
Belgium Stores Distributed by Monthly Sales
This chart provides a detailed overview of the number of Belgium online retailers by Monthly Sales. Most Belgium stores' Monthly Sales are Less than $100.00, there are 39.57K stores, which is 99.27% of total. In second place, 147 stores' Monthly Sales are $10.00M to $100.00M, which is 0.37% of total. Meanwhile, 108 stores' Monthly Sales are $100.00K to $1.00M, which is 0.27% of total. This breakdown reveals insights into Belgium stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Sales | Stores | Percentage |
|---|---|---|
| Less than $100.00 | 39.57K | 99.27% |
| $100.00 to $1.00K | 0 | <0.01% |
| $1.00K to $10.00K | 1 | <0.01% |
| $10.00K to $100.00K | 0 | <0.01% |
| $100.00K to $1.00M | 108 | 0.27% |
| $1.00M to $10.00M | 32 | 0.08% |
| $10.00M to $100.00M | 147 | 0.37% |
| $100.00M to $1.00B | 1 | <0.01% |
| $1.00B to $10.00B | 2 | <0.01% |
| More than $10.00B | 1 | <0.01% |
Belgium Stores Distributed by Number of Employee
This chart provides a detailed overview of the number of Belgium online retailers by Number of Employee. Most Belgium stores' Number of Employee are Less than 10, there are 10.17K stores, which is 87.01% of total. In second place, 324 stores' Number of Employee are 20 to 50, which is 2.77% of total. Meanwhile, 289 stores' Number of Employee are 10 to 20, which is 2.47% of total. This breakdown reveals insights into Belgium stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Number of Employee | Stores | Percentage |
|---|---|---|
| Less than 10 | 10.17K | 87.01% |
| 10 to 20 | 289 | 2.47% |
| 20 to 50 | 324 | 2.77% |
| 50 to 100 | 270 | 2.31% |
| 100 to 200 | 180 | 1.54% |
| 200 to 500 | 201 | 1.72% |
| 500 to 1K | 93 | 0.80% |
| 1K to 5K | 115 | 0.98% |
| 5K to 10K | 25 | 0.21% |
| More than 10K | 21 | 0.18% |
Belgium Stores Distributed by Monthly Visitors
This chart provides a detailed overview of the number of Belgium online retailers by Monthly Visitors. Most Belgium stores' Monthly Visitors are Less than 100, there are 34.34K stores, which is 63.24% of total. In second place, 14.06K stores' Monthly Visitors are 100 to 1K, which is 25.88% of total. Meanwhile, 4.67K stores' Monthly Visitors are 1K to 10K, which is 8.60% of total. This breakdown reveals insights into Belgium stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Visitors | Stores | Percentage |
|---|---|---|
| Less than 100 | 34.34K | 63.24% |
| 100 to 1K | 14.06K | 25.88% |
| 1K to 10K | 4.67K | 8.60% |
| 10K to 100K | 1.08K | 1.98% |
| 100K to 1M | 141 | 0.26% |
| 1M to 10M | 17 | 0.03% |
| 10M to 100M | 0 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
Belgium Stores Distributed by Monthly Views
This chart provides a detailed overview of the number of Belgium online retailers by Monthly Views. Most Belgium stores' Monthly Views are Less than 100, there are 23.69K stores, which is 43.63% of total. In second place, 18.59K stores' Monthly Views are 100 to 1K, which is 34.23% of total. Meanwhile, 9.36K stores' Monthly Views are 1K to 10K, which is 17.23% of total. This breakdown reveals insights into Belgium stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Views | Stores | Percentage |
|---|---|---|
| Less than 100 | 23.69K | 43.63% |
| 100 to 1K | 18.59K | 34.23% |
| 1K to 10K | 9.36K | 17.23% |
| 10K to 100K | 2.26K | 4.16% |
| 100K to 1M | 356 | 0.66% |
| 1M to 10M | 45 | 0.08% |
| 10M to 100M | 5 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| More than 1B | 0 | <0.01% |
Belgium Stores Distributed by Monthly Product Sold
This chart provides a detailed overview of the number of Belgium online retailers by Monthly Product Sold. Most Belgium stores' Monthly Product Sold are Less than 100, there are 55.01K stores, which is 77.81% of total. In second place, 12.27K stores' Monthly Product Sold are 100 to 1K, which is 17.35% of total. Meanwhile, 2.52K stores' Monthly Product Sold are 1K to 10K, which is 3.56% of total. This breakdown reveals insights into Belgium stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Product Sold | Stores | Percentage |
|---|---|---|
| Less than 100 | 55.01K | 77.81% |
| 100 to 1K | 12.27K | 17.35% |
| 1K to 10K | 2.52K | 3.56% |
| 10K to 100K | 827 | 1.17% |
| 100K to 1M | 63 | 0.09% |
| 1M to 10M | 13 | 0.02% |
| 10M to 100M | 0 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
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