eCommerce Statistics in Spain 2026
Discover the latest eCommerce statistics in Spain for 2026, including store count by category and platform, estimated sales amount by platform and category, products sold by platform and category, and total app spend by platform and category. Gain valuable insights into the retail landscape in Spain, uncovering the distribution of stores across categories and platforms.
Spain Total Online Stores by Industry
This chart offers an insightful look at the store count by category in Spain. Leading the way is Apparel, with 17.25K stores, which is 31.29% of the total stores in the region. Next is Home & Garden, contributing 6.03K stores, or 10.93% of the region's total. Food & Drink also has a notable presence, with 4.96K stores, making up 9.00% of the store count in Spain. This breakdown provides a clear picture of the diverse retail landscape in Spain, showcasing the variety and scale of stores across different categories.
| Categories | Stores | Percentage |
|---|---|---|
| Apparel | 17.25K | 31.29% |
| Home & Garden | 6.03K | 10.93% |
| Food & Drink | 4.96K | 9.00% |
| Beauty & Fitness | 3.86K | 7.00% |
| Sports | 3.15K | 5.72% |
| Arts & Entertainment | 2.63K | 4.78% |
| Health | 1.63K | 2.96% |
| Business & Industrial | 1.52K | 2.75% |
| Jobs & Education | 1.4K | 2.54% |
| Autos & Vehicles | 1.39K | 2.52% |
| Others | 11.31K | 20.51% |
Spain Total Online Stores by Platform
In Spain, the distribution of stores across different platforms presents a dynamic picture of the market. WooCommerce, as a leading platform, hosts 94.74K stores, accounting for 43.41% of the total store count in the region. This is closely followed by Shopify, which supports 43.78K stores, representing 20.06% of the region's total. Custom Cart makes a significant contribution with 24.37K stores, or 11.16% of the total. The chart underscores the diversity and preferences of store owners in Spain regarding their choice of platform.
| Platforms | Stores | Percentage |
|---|---|---|
| WooCommerce | 94.74K | 43.41% |
| Shopify | 43.78K | 20.06% |
| Custom Cart | 24.37K | 11.16% |
| PrestaShop | 22.12K | 10.14% |
| OEMSaaS | 11.33K | 5.19% |
| Wix | 5.96K | 2.73% |
| Magento | 4.33K | 1.98% |
| Ecwid | 2.67K | 1.22% |
| Odoo | 1.65K | 0.76% |
| BaseKit | 870 | 0.40% |
| Others | 6.43K | 2.95% |
Spain Online Stores Monthly Sales by Platform
This chart illustrates the estimated sales amounts generated by stores on various platforms within Spain. Salesforce Commerce Cloud shows a significant lead, with total sales amounting to $814.18B, which constitutes 85.36% of the region's total sales on platforms. Custom Cart reports sales of $117.85B, accounting for 12.36% of the total platform sales in Spain. WooCommerce also holds a notable share, with its sales reaching $7.67B, representing 0.80% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Spain, highlighting which platforms are driving the most sales.
| Platforms | Estimated Sales | Percentage |
|---|---|---|
| Salesforce Commerce Cloud | $814.18B | 85.36% |
| Custom Cart | $117.85B | 12.36% |
| WooCommerce | $7.67B | 0.80% |
| PrestaShop | $6.37B | 0.67% |
| Magento | $3.28B | 0.34% |
| Shopify | $2.04B | 0.21% |
| HCL Commerce | $821.38M | 0.09% |
| Drupal Commerce | $624.60M | 0.07% |
| SAP Commerce Cloud | $221.24M | 0.02% |
| VTEX | $148.08M | 0.02% |
Spain Online Stores Monthly Sales by Industry
In Spain, the estimated sales amount across various store categories provides key insights into the market's dynamics. Toys & Hobbies, as a prominent category, generates significant sales, totaling $744.89B, which is 78.10% of the region's total sales in this sector. Apparel follows with robust sales figures, achieving $115.88B in sales and comprising 12.15% of the region's total. Unknown contributes a considerable amount to the regional market, with sales of $33.75B, accounting for 3.54% of the total sales in Spain. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Toys & Hobbies | $744.89B | 78.10% |
| Apparel | $115.88B | 12.15% |
| Unknown | $33.75B | 3.54% |
| Coupons & Discounts | $4.31B | 0.45% |
| Sports | $3.93B | 0.41% |
| Beauty & Fitness | $3.81B | 0.40% |
| Home & Garden | $3.15B | 0.33% |
| Food & Drink | $1.96B | 0.21% |
| Health | $1.67B | 0.17% |
| Autos & Vehicles | $1.07B | 0.11% |
Spain Online Stores App Spend by Industry
The pie chart showcases the distribution of app/software spending by store category in Spain, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Apparel exhibits the highest spending, with a total expenditure of $5.63M units representing 18.12% of the overall spending. Following closely behind is Beauty & Fitness with a spend of $1.70M units, comprising 5.47% of the total. Home & Garden also contributes significantly with a spend of $1.06M units, accounting for 3.40% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.
| Categories | App Spend | Percentage |
|---|---|---|
| Apparel | $5.63M | 18.12% |
| Beauty & Fitness | $1.70M | 5.47% |
| Home & Garden | $1.06M | 3.40% |
| Food & Drink | $737.32K | 2.37% |
| Business & Industrial | $686.59K | 2.21% |
| Sports | $574.56K | 1.85% |
| Toys & Hobbies | $504.74K | 1.62% |
| Health | $459.49K | 1.48% |
| Autos & Vehicles | $328.35K | 1.06% |
| Travel | $269.62K | 0.87% |
Spain Stores Distributed by Monthly Sales
This chart provides a detailed overview of the number of Spain online retailers by Monthly Sales. Most Spain stores' Monthly Sales are Less than $100.00, there are 104.64K stores, which is 98.17% of total. In second place, 1.25K stores' Monthly Sales are $10.00M to $100.00M, which is 1.17% of total. Meanwhile, 527 stores' Monthly Sales are $100.00K to $1.00M, which is 0.49% of total. This breakdown reveals insights into Spain stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Sales | Stores | Percentage |
|---|---|---|
| Less than $100.00 | 104.64K | 98.17% |
| $100.00 to $1.00K | 1 | <0.01% |
| $1.00K to $10.00K | 7 | <0.01% |
| $10.00K to $100.00K | 0 | <0.01% |
| $100.00K to $1.00M | 527 | 0.49% |
| $1.00M to $10.00M | 127 | 0.12% |
| $10.00M to $100.00M | 1.25K | 1.17% |
| $100.00M to $1.00B | 28 | 0.03% |
| $1.00B to $10.00B | 3 | <0.01% |
| More than $10.00B | 5 | <0.01% |
Spain Stores Distributed by Number of Employee
This chart provides a detailed overview of the number of Spain online retailers by Number of Employee. Most Spain stores' Number of Employee are Less than 10, there are 29.78K stores, which is 90.35% of total. In second place, 827 stores' Number of Employee are 20 to 50, which is 2.51% of total. Meanwhile, 715 stores' Number of Employee are 10 to 20, which is 2.17% of total. This breakdown reveals insights into Spain stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Number of Employee | Stores | Percentage |
|---|---|---|
| Less than 10 | 29.78K | 90.35% |
| 10 to 20 | 715 | 2.17% |
| 20 to 50 | 827 | 2.51% |
| 50 to 100 | 466 | 1.41% |
| 100 to 200 | 382 | 1.16% |
| 200 to 500 | 310 | 0.94% |
| 500 to 1K | 138 | 0.42% |
| 1K to 5K | 246 | 0.75% |
| 5K to 10K | 44 | 0.13% |
| More than 10K | 53 | 0.16% |
Spain Stores Distributed by Monthly Visitors
This chart provides a detailed overview of the number of Spain online retailers by Monthly Visitors. Most Spain stores' Monthly Visitors are Less than 100, there are 81.15K stores, which is 57.12% of total. In second place, 37.81K stores' Monthly Visitors are 100 to 1K, which is 26.62% of total. Meanwhile, 18.07K stores' Monthly Visitors are 1K to 10K, which is 12.72% of total. This breakdown reveals insights into Spain stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Visitors | Stores | Percentage |
|---|---|---|
| Less than 100 | 81.15K | 57.12% |
| 100 to 1K | 37.81K | 26.62% |
| 1K to 10K | 18.07K | 12.72% |
| 10K to 100K | 3.63K | 2.55% |
| 100K to 1M | 1.3K | 0.92% |
| 1M to 10M | 92 | 0.06% |
| 10M to 100M | 9 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
Spain Stores Distributed by Monthly Views
This chart provides a detailed overview of the number of Spain online retailers by Monthly Views. Most Spain stores' Monthly Views are Less than 100, there are 56.01K stores, which is 39.43% of total. In second place, 46.18K stores' Monthly Views are 100 to 1K, which is 32.50% of total. Meanwhile, 28.1K stores' Monthly Views are 1K to 10K, which is 19.78% of total. This breakdown reveals insights into Spain stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Views | Stores | Percentage |
|---|---|---|
| Less than 100 | 56.01K | 39.43% |
| 100 to 1K | 46.18K | 32.50% |
| 1K to 10K | 28.1K | 19.78% |
| 10K to 100K | 9.23K | 6.50% |
| 100K to 1M | 2.32K | 1.63% |
| 1M to 10M | 196 | 0.14% |
| 10M to 100M | 34 | 0.02% |
| 100M to 1B | 2 | <0.01% |
| More than 1B | 0 | <0.01% |
Spain Stores Distributed by Monthly Product Sold
This chart provides a detailed overview of the number of Spain online retailers by Monthly Product Sold. Most Spain stores' Monthly Product Sold are Less than 100, there are 130.6K stores, which is 73.01% of total. In second place, 37.21K stores' Monthly Product Sold are 100 to 1K, which is 20.80% of total. Meanwhile, 7.82K stores' Monthly Product Sold are 1K to 10K, which is 4.37% of total. This breakdown reveals insights into Spain stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Product Sold | Stores | Percentage |
|---|---|---|
| Less than 100 | 130.6K | 73.01% |
| 100 to 1K | 37.21K | 20.80% |
| 1K to 10K | 7.82K | 4.37% |
| 10K to 100K | 2.46K | 1.38% |
| 100K to 1M | 272 | 0.15% |
| 1M to 10M | 521 | 0.29% |
| 10M to 100M | 3 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
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