eCommerce Statistics in Malta 2026
Discover the latest eCommerce statistics in Malta for 2026, including store count by category and platform, estimated sales amount by platform and category, products sold by platform and category, and total app spend by platform and category. Gain valuable insights into the retail landscape in Malta, uncovering the distribution of stores across categories and platforms.
Malta Total Online Stores by Industry
This chart offers an insightful look at the store count by category in Malta. Leading the way is Apparel, with 419 stores, which is 14.30% of the total stores in the region. Next is Home & Garden, contributing 411 stores, or 14.03% of the region's total. Food & Drink also has a notable presence, with 300 stores, making up 10.24% of the store count in Malta. This breakdown provides a clear picture of the diverse retail landscape in Malta, showcasing the variety and scale of stores across different categories.
| Categories | Stores | Percentage |
|---|---|---|
| Apparel | 419 | 14.30% |
| Home & Garden | 411 | 14.03% |
| Food & Drink | 300 | 10.24% |
| Beauty & Fitness | 250 | 8.53% |
| Business & Industrial | 149 | 5.09% |
| Health | 148 | 5.05% |
| people-society | 118 | 4.03% |
| Sports | 113 | 3.86% |
| Arts & Entertainment | 112 | 3.82% |
| Jobs & Education | 103 | 3.52% |
| Others | 807 | 27.54% |
Malta Total Online Stores by Platform
In Malta, the distribution of stores across different platforms presents a dynamic picture of the market. WooCommerce, as a leading platform, hosts 1.38K stores, accounting for 40.65% of the total store count in the region. This is closely followed by Shopify, which supports 1.16K stores, representing 34.34% of the region's total. Wix makes a significant contribution with 304 stores, or 8.97% of the total. The chart underscores the diversity and preferences of store owners in Malta regarding their choice of platform.
| Platforms | Stores | Percentage |
|---|---|---|
| WooCommerce | 1.38K | 40.65% |
| Shopify | 1.16K | 34.34% |
| Wix | 304 | 8.97% |
| Custom Cart | 256 | 7.55% |
| Ecwid | 69 | 2.04% |
| OpenCart | 34 | 1.00% |
| PrestaShop | 31 | 0.91% |
| Magento | 25 | 0.74% |
| nopCommerce | 22 | 0.65% |
| Odoo | 22 | 0.65% |
| Others | 85 | 2.51% |
Malta Online Stores Monthly Sales by Platform
This chart illustrates the estimated sales amounts generated by stores on various platforms within Malta. Custom Cart shows a significant lead, with total sales amounting to $155.58M, which constitutes 36.09% of the region's total sales on platforms. WooCommerce reports sales of $149.57M, accounting for 34.69% of the total platform sales in Malta. Magento also holds a notable share, with its sales reaching $79.35M, representing 18.40% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Malta, highlighting which platforms are driving the most sales.
| Platforms | Estimated Sales | Percentage |
|---|---|---|
| Custom Cart | $155.58M | 36.09% |
| WooCommerce | $149.57M | 34.69% |
| Magento | $79.35M | 18.40% |
| Shopify | $33.15M | 7.69% |
| Volusion | $13.49M | 3.13% |
| AspDotNetStorefront | $0.00 | <0.01% |
| Bandcamp | $0.00 | <0.01% |
| BaseKit | $0.00 | <0.01% |
| Big Cartel | $0.00 | <0.01% |
| BigCommerce | $0.00 | <0.01% |
Malta Online Stores Monthly Sales by Industry
In Malta, the estimated sales amount across various store categories provides key insights into the market's dynamics. Consumer Electronics, as a prominent category, generates significant sales, totaling $72.48M, which is 16.81% of the region's total sales in this sector. Home & Garden follows with robust sales figures, achieving $52.98M in sales and comprising 12.29% of the region's total. Computers contributes a considerable amount to the regional market, with sales of $49.38M, accounting for 11.45% of the total sales in Malta. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Consumer Electronics | $72.48M | 16.81% |
| Home & Garden | $52.98M | 12.29% |
| Computers | $49.38M | 11.45% |
| Sports | $43.35M | 10.05% |
| Food & Drink | $38.59M | 8.95% |
| Arts & Entertainment | $36.51M | 8.47% |
| Travel | $32.48M | 7.53% |
| Attractions | $18.69M | 4.33% |
| Beauty & Fitness | $16.83M | 3.90% |
| Apparel | $12.95M | 3.00% |
Malta Online Stores App Spend by Industry
The pie chart showcases the distribution of app/software spending by store category in Malta, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Apparel exhibits the highest spending, with a total expenditure of $299.23K units representing 29.17% of the overall spending. Following closely behind is Food & Drink with a spend of $97.42K units, comprising 9.50% of the total. Home & Garden also contributes significantly with a spend of $95.49K units, accounting for 9.31% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.
| Categories | App Spend | Percentage |
|---|---|---|
| Apparel | $299.23K | 29.17% |
| Food & Drink | $97.42K | 9.50% |
| Home & Garden | $95.49K | 9.31% |
| Beauty & Fitness | $80.90K | 7.88% |
| Autos & Vehicles | $49.99K | 4.87% |
| Pets & Animals | $46.09K | 4.49% |
| Health | $38.74K | 3.78% |
| people-society | $28.88K | 2.82% |
| Sports | $27.98K | 2.73% |
| Gifts & Special Events | $26.79K | 2.61% |
Malta Stores Distributed by Monthly Sales
This chart provides a detailed overview of the number of Malta online retailers by Monthly Sales. Most Malta stores' Monthly Sales are Less than $100.00, there are 1.66K stores, which is 98.52% of total. In second place, 21 stores' Monthly Sales are $10.00M to $100.00M, which is 1.24% of total. Meanwhile, 2 stores' Monthly Sales are $100.00K to $1.00M, which is 0.12% of total. This breakdown reveals insights into Malta stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Sales | Stores | Percentage |
|---|---|---|
| Less than $100.00 | 1.66K | 98.52% |
| $100.00 to $1.00K | 0 | <0.01% |
| $1.00K to $10.00K | 0 | <0.01% |
| $10.00K to $100.00K | 0 | <0.01% |
| $100.00K to $1.00M | 2 | 0.12% |
| $1.00M to $10.00M | 2 | 0.12% |
| $10.00M to $100.00M | 21 | 1.24% |
| $100.00M to $1.00B | 0 | <0.01% |
| $1.00B to $10.00B | 0 | <0.01% |
| More than $10.00B | 0 | <0.01% |
Malta Stores Distributed by Number of Employee
This chart provides a detailed overview of the number of Malta online retailers by Number of Employee. Most Malta stores' Number of Employee are Less than 10, there are 386 stores, which is 72.83% of total. In second place, 28 stores' Number of Employee are 20 to 50, which is 5.28% of total. Meanwhile, 25 stores' Number of Employee are 100 to 200, which is 4.72% of total. This breakdown reveals insights into Malta stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Number of Employee | Stores | Percentage |
|---|---|---|
| Less than 10 | 386 | 72.83% |
| 10 to 20 | 21 | 3.96% |
| 20 to 50 | 28 | 5.28% |
| 50 to 100 | 12 | 2.26% |
| 100 to 200 | 25 | 4.72% |
| 200 to 500 | 17 | 3.21% |
| 500 to 1K | 10 | 1.89% |
| 1K to 5K | 17 | 3.21% |
| 5K to 10K | 9 | 1.70% |
| More than 10K | 5 | 0.94% |
Malta Stores Distributed by Monthly Visitors
This chart provides a detailed overview of the number of Malta online retailers by Monthly Visitors. Most Malta stores' Monthly Visitors are Less than 100, there are 1.17K stores, which is 55.37% of total. In second place, 585 stores' Monthly Visitors are 100 to 1K, which is 27.66% of total. Meanwhile, 294 stores' Monthly Visitors are 1K to 10K, which is 13.90% of total. This breakdown reveals insights into Malta stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Visitors | Stores | Percentage |
|---|---|---|
| Less than 100 | 1.17K | 55.37% |
| 100 to 1K | 585 | 27.66% |
| 1K to 10K | 294 | 13.90% |
| 10K to 100K | 59 | 2.79% |
| 100K to 1M | 6 | 0.28% |
| 1M to 10M | 0 | <0.01% |
| 10M to 100M | 0 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
Malta Stores Distributed by Monthly Views
This chart provides a detailed overview of the number of Malta online retailers by Monthly Views. Most Malta stores' Monthly Views are Less than 100, there are 775 stores, which is 36.64% of total. In second place, 703 stores' Monthly Views are 100 to 1K, which is 33.24% of total. Meanwhile, 476 stores' Monthly Views are 1K to 10K, which is 22.51% of total. This breakdown reveals insights into Malta stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Views | Stores | Percentage |
|---|---|---|
| Less than 100 | 775 | 36.64% |
| 100 to 1K | 703 | 33.24% |
| 1K to 10K | 476 | 22.51% |
| 10K to 100K | 145 | 6.86% |
| 100K to 1M | 15 | 0.71% |
| 1M to 10M | 1 | 0.05% |
| 10M to 100M | 0 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| More than 1B | 0 | <0.01% |
Malta Stores Distributed by Monthly Product Sold
This chart provides a detailed overview of the number of Malta online retailers by Monthly Product Sold. Most Malta stores' Monthly Product Sold are Less than 100, there are 1.86K stores, which is 63.68% of total. In second place, 750 stores' Monthly Product Sold are 100 to 1K, which is 25.72% of total. Meanwhile, 256 stores' Monthly Product Sold are 1K to 10K, which is 8.78% of total. This breakdown reveals insights into Malta stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Product Sold | Stores | Percentage |
|---|---|---|
| Less than 100 | 1.86K | 63.68% |
| 100 to 1K | 750 | 25.72% |
| 1K to 10K | 256 | 8.78% |
| 10K to 100K | 39 | 1.34% |
| 100K to 1M | 12 | 0.41% |
| 1M to 10M | 2 | 0.07% |
| 10M to 100M | 0 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
We currently do not have enough data to generate statistics for this sector. We are constantly adding new data to our platform. Subscribe to our newsletter to be notified when we publish new statistics.