eCommerce Statistics in Malaysia 2026
Discover the latest eCommerce statistics in Malaysia for 2026, including store count by category and platform, estimated sales amount by platform and category, products sold by platform and category, and total app spend by platform and category. Gain valuable insights into the retail landscape in Malaysia, uncovering the distribution of stores across categories and platforms.
Malaysia Total Online Stores by Industry
This chart offers an insightful look at the store count by category in Malaysia. Leading the way is Home & Garden, with 4.46K stores, which is 14.28% of the total stores in the region. Next is Apparel, contributing 4.14K stores, or 13.26% of the region's total. Food & Drink also has a notable presence, with 3.17K stores, making up 10.15% of the store count in Malaysia. This breakdown provides a clear picture of the diverse retail landscape in Malaysia, showcasing the variety and scale of stores across different categories.
| Categories | Stores | Percentage |
|---|---|---|
| Home & Garden | 4.46K | 14.28% |
| Apparel | 4.14K | 13.26% |
| Food & Drink | 3.17K | 10.15% |
| Beauty & Fitness | 2.87K | 9.17% |
| Business & Industrial | 2.83K | 9.07% |
| Health | 1.75K | 5.61% |
| people-society | 1.48K | 4.72% |
| Computers | 1.46K | 4.68% |
| Jobs & Education | 970 | 3.10% |
| Autos & Vehicles | 969 | 3.10% |
| Others | 7.14K | 22.85% |
Malaysia Total Online Stores by Platform
In Malaysia, the distribution of stores across different platforms presents a dynamic picture of the market. WooCommerce, as a leading platform, hosts 19.59K stores, accounting for 45.44% of the total store count in the region. This is closely followed by Shopify, which supports 6.95K stores, representing 16.13% of the region's total. Custom Cart makes a significant contribution with 6.69K stores, or 15.52% of the total. The chart underscores the diversity and preferences of store owners in Malaysia regarding their choice of platform.
| Platforms | Stores | Percentage |
|---|---|---|
| WooCommerce | 19.59K | 45.44% |
| Shopify | 6.95K | 16.13% |
| Custom Cart | 6.69K | 15.52% |
| EasyStore | 2.53K | 5.86% |
| Wix | 1.64K | 3.81% |
| Unicart | 1.3K | 3.02% |
| OpenCart | 1.25K | 2.90% |
| Ecwid | 711 | 1.65% |
| SHOPLINE | 695 | 1.61% |
| Magento | 391 | 0.91% |
| Others | 1.36K | 3.15% |
Malaysia Online Stores Monthly Sales by Platform
This chart illustrates the estimated sales amounts generated by stores on various platforms within Malaysia. Custom Cart shows a significant lead, with total sales amounting to $2.54B, which constitutes 38.20% of the region's total sales on platforms. Salesforce Commerce Cloud reports sales of $1.16B, accounting for 17.38% of the total platform sales in Malaysia. Shopify also holds a notable share, with its sales reaching $1.11B, representing 16.66% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Malaysia, highlighting which platforms are driving the most sales.
| Platforms | Estimated Sales | Percentage |
|---|---|---|
| Custom Cart | $2.54B | 38.20% |
| Salesforce Commerce Cloud | $1.16B | 17.38% |
| Shopify | $1.11B | 16.66% |
| Magento | $1.02B | 15.37% |
| WooCommerce | $226.66M | 3.41% |
| HCL Commerce | $143.00M | 2.15% |
| PrestaShop | $111.02M | 1.67% |
| OpenCart | $106.40M | 1.60% |
| Unicart | $84.24M | 1.27% |
| nopCommerce | $38.86M | 0.58% |
Malaysia Online Stores Monthly Sales by Industry
In Malaysia, the estimated sales amount across various store categories provides key insights into the market's dynamics. Apparel, as a prominent category, generates significant sales, totaling $2.79B, which is 41.99% of the region's total sales in this sector. Beauty & Fitness follows with robust sales figures, achieving $575.20M in sales and comprising 8.64% of the region's total. Consumer Electronics contributes a considerable amount to the regional market, with sales of $535.55M, accounting for 8.05% of the total sales in Malaysia. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Apparel | $2.79B | 41.99% |
| Beauty & Fitness | $575.20M | 8.64% |
| Consumer Electronics | $535.55M | 8.05% |
| Pets & Animals | $230.15M | 3.46% |
| Sports | $123.49M | 1.86% |
| Food & Drink | $88.67M | 1.33% |
| Autos & Vehicles | $62.08M | 0.93% |
| Health | $49.83M | 0.75% |
| Computers | $47.41M | 0.71% |
| Business & Industrial | $40.17M | 0.60% |
Malaysia Online Stores App Spend by Industry
The pie chart showcases the distribution of app/software spending by store category in Malaysia, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Apparel exhibits the highest spending, with a total expenditure of $1.84M units representing 23.87% of the overall spending. Following closely behind is Beauty & Fitness with a spend of $1.12M units, comprising 14.48% of the total. Home & Garden also contributes significantly with a spend of $984.70K units, accounting for 12.78% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.
| Categories | App Spend | Percentage |
|---|---|---|
| Apparel | $1.84M | 23.87% |
| Beauty & Fitness | $1.12M | 14.48% |
| Home & Garden | $984.70K | 12.78% |
| Food & Drink | $817.06K | 10.60% |
| Health | $446.37K | 5.79% |
| people-society | $302.35K | 3.92% |
| Sports | $296.81K | 3.85% |
| Gifts & Special Events | $218.61K | 2.84% |
| Pets & Animals | $199.53K | 2.59% |
| Consumer Electronics | $193.18K | 2.51% |
Malaysia Stores Distributed by Monthly Sales
This chart provides a detailed overview of the number of Malaysia online retailers by Monthly Sales. Most Malaysia stores' Monthly Sales are Less than $100.00, there are 19.11K stores, which is 98.78% of total. In second place, 117 stores' Monthly Sales are $100.00K to $1.00M, which is 0.60% of total. Meanwhile, 83 stores' Monthly Sales are $10.00M to $100.00M, which is 0.43% of total. This breakdown reveals insights into Malaysia stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Sales | Stores | Percentage |
|---|---|---|
| Less than $100.00 | 19.11K | 98.78% |
| $100.00 to $1.00K | 0 | <0.01% |
| $1.00K to $10.00K | 0 | <0.01% |
| $10.00K to $100.00K | 0 | <0.01% |
| $100.00K to $1.00M | 117 | 0.60% |
| $1.00M to $10.00M | 28 | 0.14% |
| $10.00M to $100.00M | 83 | 0.43% |
| $100.00M to $1.00B | 9 | 0.05% |
| $1.00B to $10.00B | 0 | <0.01% |
| More than $10.00B | 0 | <0.01% |
Malaysia Stores Distributed by Number of Employee
This chart provides a detailed overview of the number of Malaysia online retailers by Number of Employee. Most Malaysia stores' Number of Employee are Less than 10, there are 4.24K stores, which is 78.49% of total. In second place, 268 stores' Number of Employee are 20 to 50, which is 4.96% of total. Meanwhile, 208 stores' Number of Employee are 10 to 20, which is 3.85% of total. This breakdown reveals insights into Malaysia stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Number of Employee | Stores | Percentage |
|---|---|---|
| Less than 10 | 4.24K | 78.49% |
| 10 to 20 | 208 | 3.85% |
| 20 to 50 | 268 | 4.96% |
| 50 to 100 | 143 | 2.64% |
| 100 to 200 | 145 | 2.68% |
| 200 to 500 | 149 | 2.76% |
| 500 to 1K | 78 | 1.44% |
| 1K to 5K | 109 | 2.02% |
| 5K to 10K | 37 | 0.68% |
| More than 10K | 26 | 0.48% |
Malaysia Stores Distributed by Monthly Visitors
This chart provides a detailed overview of the number of Malaysia online retailers by Monthly Visitors. Most Malaysia stores' Monthly Visitors are Less than 100, there are 13.95K stores, which is 55.99% of total. In second place, 6.81K stores' Monthly Visitors are 100 to 1K, which is 27.33% of total. Meanwhile, 3.11K stores' Monthly Visitors are 1K to 10K, which is 12.49% of total. This breakdown reveals insights into Malaysia stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Visitors | Stores | Percentage |
|---|---|---|
| Less than 100 | 13.95K | 55.99% |
| 100 to 1K | 6.81K | 27.33% |
| 1K to 10K | 3.11K | 12.49% |
| 10K to 100K | 929 | 3.73% |
| 100K to 1M | 94 | 0.38% |
| 1M to 10M | 20 | 0.08% |
| 10M to 100M | 0 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
Malaysia Stores Distributed by Monthly Views
This chart provides a detailed overview of the number of Malaysia online retailers by Monthly Views. Most Malaysia stores' Monthly Views are Less than 100, there are 9.16K stores, which is 36.76% of total. In second place, 8.54K stores' Monthly Views are 100 to 1K, which is 34.27% of total. Meanwhile, 5.1K stores' Monthly Views are 1K to 10K, which is 20.46% of total. This breakdown reveals insights into Malaysia stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Views | Stores | Percentage |
|---|---|---|
| Less than 100 | 9.16K | 36.76% |
| 100 to 1K | 8.54K | 34.27% |
| 1K to 10K | 5.1K | 20.46% |
| 10K to 100K | 1.81K | 7.28% |
| 100K to 1M | 253 | 1.02% |
| 1M to 10M | 50 | 0.20% |
| 10M to 100M | 4 | 0.02% |
| 100M to 1B | 0 | <0.01% |
| More than 1B | 0 | <0.01% |
Malaysia Stores Distributed by Monthly Product Sold
This chart provides a detailed overview of the number of Malaysia online retailers by Monthly Product Sold. Most Malaysia stores' Monthly Product Sold are Less than 100, there are 25.42K stores, which is 74.39% of total. In second place, 7K stores' Monthly Product Sold are 100 to 1K, which is 20.49% of total. Meanwhile, 1.09K stores' Monthly Product Sold are 1K to 10K, which is 3.20% of total. This breakdown reveals insights into Malaysia stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Product Sold | Stores | Percentage |
|---|---|---|
| Less than 100 | 25.42K | 74.39% |
| 100 to 1K | 7K | 20.49% |
| 1K to 10K | 1.09K | 3.20% |
| 10K to 100K | 572 | 1.67% |
| 100K to 1M | 68 | 0.20% |
| 1M to 10M | 14 | 0.04% |
| 10M to 100M | 2 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
We currently do not have enough data to generate statistics for this sector. We are constantly adding new data to our platform. Subscribe to our newsletter to be notified when we publish new statistics.