eCommerce Statistics in Netherlands 2026
Discover the latest eCommerce statistics in Netherlands for 2026, including store count by category and platform, estimated sales amount by platform and category, products sold by platform and category, and total app spend by platform and category. Gain valuable insights into the retail landscape in Netherlands, uncovering the distribution of stores across categories and platforms.
Netherlands Total Online Stores by Industry
This chart offers an insightful look at the store count by category in Netherlands. Leading the way is Food & Drink, with 13.59K stores, which is 23.78% of the total stores in the region. Next is Apparel, contributing 10.18K stores, or 17.82% of the region's total. Home & Garden also has a notable presence, with 6.69K stores, making up 11.71% of the store count in Netherlands. This breakdown provides a clear picture of the diverse retail landscape in Netherlands, showcasing the variety and scale of stores across different categories.
| Categories | Stores | Percentage |
|---|---|---|
| Food & Drink | 13.59K | 23.78% |
| Apparel | 10.18K | 17.82% |
| Home & Garden | 6.69K | 11.71% |
| Beauty & Fitness | 4.28K | 7.49% |
| Arts & Entertainment | 2.88K | 5.04% |
| Sports | 2.31K | 4.05% |
| Health | 1.8K | 3.14% |
| Business & Industrial | 1.72K | 3.01% |
| people-society | 1.58K | 2.76% |
| Computers | 1.44K | 2.53% |
| Others | 10.67K | 18.67% |
Netherlands Total Online Stores by Platform
In Netherlands, the distribution of stores across different platforms presents a dynamic picture of the market. WooCommerce, as a leading platform, hosts 110.18K stores, accounting for 42.33% of the total store count in the region. This is closely followed by Shopify, which supports 52.69K stores, representing 20.24% of the region's total. Custom Cart makes a significant contribution with 27.07K stores, or 10.40% of the total. The chart underscores the diversity and preferences of store owners in Netherlands regarding their choice of platform.
| Platforms | Stores | Percentage |
|---|---|---|
| WooCommerce | 110.18K | 42.33% |
| Shopify | 52.69K | 20.24% |
| Custom Cart | 27.07K | 10.40% |
| JouwWeb | 15.99K | 6.14% |
| Takeaway | 9.49K | 3.65% |
| Magento | 8.23K | 3.16% |
| Lightspeed | 6.79K | 2.61% |
| Mijnwebwinkel | 5.46K | 2.10% |
| Wix | 5.44K | 2.09% |
| CCV Shop | 3.82K | 1.47% |
| Others | 15.12K | 5.81% |
Netherlands Online Stores Monthly Sales by Platform
This chart illustrates the estimated sales amounts generated by stores on various platforms within Netherlands. Custom Cart shows a significant lead, with total sales amounting to $793.57B, which constitutes 91.50% of the region's total sales on platforms. Magento reports sales of $49.19B, accounting for 5.67% of the total platform sales in Netherlands. Shopify also holds a notable share, with its sales reaching $17.11B, representing 1.97% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Netherlands, highlighting which platforms are driving the most sales.
| Platforms | Estimated Sales | Percentage |
|---|---|---|
| Custom Cart | $793.57B | 91.50% |
| Magento | $49.19B | 5.67% |
| Shopify | $17.11B | 1.97% |
| WooCommerce | $2.51B | 0.29% |
| Salesforce Commerce Cloud | $1.67B | 0.19% |
| Lightspeed | $1.10B | 0.13% |
| Intershop | $460.25M | 0.05% |
| Shopware | $334.28M | 0.04% |
| Drupal Commerce | $309.46M | 0.04% |
| SAP Commerce Cloud | $289.23M | 0.03% |
Netherlands Online Stores Monthly Sales by Industry
In Netherlands, the estimated sales amount across various store categories provides key insights into the market's dynamics. Consumer Electronics, as a prominent category, generates significant sales, totaling $656.77B, which is 75.73% of the region's total sales in this sector. Apparel follows with robust sales figures, achieving $83.88B in sales and comprising 9.67% of the region's total. Coupons & Discounts contributes a considerable amount to the regional market, with sales of $4.33B, accounting for 0.50% of the total sales in Netherlands. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Consumer Electronics | $656.77B | 75.73% |
| Apparel | $83.88B | 9.67% |
| Coupons & Discounts | $4.33B | 0.50% |
| Home & Garden | $2.98B | 0.34% |
| Health | $2.12B | 0.24% |
| Food & Drink | $1.58B | 0.18% |
| Sports | $1.20B | 0.14% |
| Beauty & Fitness | $728.52M | 0.08% |
| Computers | $646.88M | 0.07% |
| Business & Industrial | $605.20M | 0.07% |
Netherlands Online Stores App Spend by Industry
The pie chart showcases the distribution of app/software spending by store category in Netherlands, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Apparel exhibits the highest spending, with a total expenditure of $6.69M units representing 13.35% of the overall spending. Following closely behind is Beauty & Fitness with a spend of $5.45M units, comprising 10.88% of the total. Home & Garden also contributes significantly with a spend of $2.41M units, accounting for 4.82% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.
| Categories | App Spend | Percentage |
|---|---|---|
| Apparel | $6.69M | 13.35% |
| Beauty & Fitness | $5.45M | 10.88% |
| Home & Garden | $2.41M | 4.82% |
| Sports | $2.26M | 4.51% |
| Food & Drink | $1.25M | 2.49% |
| Consumer Electronics | $1.22M | 2.44% |
| Health | $1.09M | 2.17% |
| Pets & Animals | $747.76K | 1.49% |
| Toys & Hobbies | $583.69K | 1.17% |
| Computers | $515.17K | 1.03% |
Netherlands Stores Distributed by Monthly Sales
This chart provides a detailed overview of the number of Netherlands online retailers by Monthly Sales. Most Netherlands stores' Monthly Sales are Less than $100.00, there are 129.02K stores, which is 99.05% of total. In second place, 660 stores' Monthly Sales are $10.00M to $100.00M, which is 0.51% of total. Meanwhile, 423 stores' Monthly Sales are $100.00K to $1.00M, which is 0.32% of total. This breakdown reveals insights into Netherlands stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Sales | Stores | Percentage |
|---|---|---|
| Less than $100.00 | 129.02K | 99.05% |
| $100.00 to $1.00K | 2 | <0.01% |
| $1.00K to $10.00K | 5 | <0.01% |
| $10.00K to $100.00K | 0 | <0.01% |
| $100.00K to $1.00M | 423 | 0.32% |
| $1.00M to $10.00M | 108 | 0.08% |
| $10.00M to $100.00M | 660 | 0.51% |
| $100.00M to $1.00B | 33 | 0.03% |
| $1.00B to $10.00B | 3 | <0.01% |
| More than $10.00B | 5 | <0.01% |
Netherlands Stores Distributed by Number of Employee
This chart provides a detailed overview of the number of Netherlands online retailers by Number of Employee. Most Netherlands stores' Number of Employee are Less than 10, there are 29.69K stores, which is 88.98% of total. In second place, 953 stores' Number of Employee are 20 to 50, which is 2.86% of total. Meanwhile, 838 stores' Number of Employee are 10 to 20, which is 2.51% of total. This breakdown reveals insights into Netherlands stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Number of Employee | Stores | Percentage |
|---|---|---|
| Less than 10 | 29.69K | 88.98% |
| 10 to 20 | 838 | 2.51% |
| 20 to 50 | 953 | 2.86% |
| 50 to 100 | 743 | 2.23% |
| 100 to 200 | 385 | 1.15% |
| 200 to 500 | 294 | 0.88% |
| 500 to 1K | 166 | 0.50% |
| 1K to 5K | 200 | 0.60% |
| 5K to 10K | 46 | 0.14% |
| More than 10K | 52 | 0.16% |
Netherlands Stores Distributed by Monthly Visitors
This chart provides a detailed overview of the number of Netherlands online retailers by Monthly Visitors. Most Netherlands stores' Monthly Visitors are Less than 100, there are 100.65K stores, which is 59.56% of total. In second place, 45.35K stores' Monthly Visitors are 100 to 1K, which is 26.84% of total. Meanwhile, 18.56K stores' Monthly Visitors are 1K to 10K, which is 10.98% of total. This breakdown reveals insights into Netherlands stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Visitors | Stores | Percentage |
|---|---|---|
| Less than 100 | 100.65K | 59.56% |
| 100 to 1K | 45.35K | 26.84% |
| 1K to 10K | 18.56K | 10.98% |
| 10K to 100K | 3.71K | 2.19% |
| 100K to 1M | 665 | 0.39% |
| 1M to 10M | 57 | 0.03% |
| 10M to 100M | 1 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
Netherlands Stores Distributed by Monthly Views
This chart provides a detailed overview of the number of Netherlands online retailers by Monthly Views. Most Netherlands stores' Monthly Views are Less than 100, there are 68.62K stores, which is 40.61% of total. In second place, 57.23K stores' Monthly Views are 100 to 1K, which is 33.87% of total. Meanwhile, 32.69K stores' Monthly Views are 1K to 10K, which is 19.34% of total. This breakdown reveals insights into Netherlands stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Views | Stores | Percentage |
|---|---|---|
| Less than 100 | 68.62K | 40.61% |
| 100 to 1K | 57.23K | 33.87% |
| 1K to 10K | 32.69K | 19.34% |
| 10K to 100K | 8.62K | 5.10% |
| 100K to 1M | 1.65K | 0.98% |
| 1M to 10M | 161 | 0.10% |
| 10M to 100M | 15 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| More than 1B | 0 | <0.01% |
Netherlands Stores Distributed by Monthly Product Sold
This chart provides a detailed overview of the number of Netherlands online retailers by Monthly Product Sold. Most Netherlands stores' Monthly Product Sold are Less than 100, there are 162.39K stores, which is 75.20% of total. In second place, 42.68K stores' Monthly Product Sold are 100 to 1K, which is 19.77% of total. Meanwhile, 8.36K stores' Monthly Product Sold are 1K to 10K, which is 3.87% of total. This breakdown reveals insights into Netherlands stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Product Sold | Stores | Percentage |
|---|---|---|
| Less than 100 | 162.39K | 75.20% |
| 100 to 1K | 42.68K | 19.77% |
| 1K to 10K | 8.36K | 3.87% |
| 10K to 100K | 1.91K | 0.89% |
| 100K to 1M | 580 | 0.27% |
| 1M to 10M | 5 | <0.01% |
| 10M to 100M | 3 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
We currently do not have enough data to generate statistics for this sector. We are constantly adding new data to our platform. Subscribe to our newsletter to be notified when we publish new statistics.