eCommerce Statistics in Poland 2026
Discover the latest eCommerce statistics in Poland for 2026, including store count by category and platform, estimated sales amount by platform and category, products sold by platform and category, and total app spend by platform and category. Gain valuable insights into the retail landscape in Poland, uncovering the distribution of stores across categories and platforms.
Poland Total Online Stores by Industry
This chart offers an insightful look at the store count by category in Poland. Leading the way is Apparel, with 4.33K stores, which is 17.75% of the total stores in the region. Next is Home & Garden, contributing 4.22K stores, or 17.29% of the region's total. Food & Drink also has a notable presence, with 3.13K stores, making up 12.82% of the store count in Poland. This breakdown provides a clear picture of the diverse retail landscape in Poland, showcasing the variety and scale of stores across different categories.
| Categories | Stores | Percentage |
|---|---|---|
| Apparel | 4.33K | 17.75% |
| Home & Garden | 4.22K | 17.29% |
| Food & Drink | 3.13K | 12.82% |
| Beauty & Fitness | 2.06K | 8.43% |
| Health | 1.09K | 4.47% |
| Sports | 1.06K | 4.35% |
| Business & Industrial | 1.03K | 4.22% |
| Autos & Vehicles | 848 | 3.48% |
| Computers | 831 | 3.41% |
| Arts & Entertainment | 684 | 2.80% |
| Others | 5.11K | 20.96% |
Poland Total Online Stores by Platform
In Poland, the distribution of stores across different platforms presents a dynamic picture of the market. WooCommerce, as a leading platform, hosts 72.07K stores, accounting for 50.31% of the total store count in the region. This is closely followed by Custom Cart, which supports 18.03K stores, representing 12.59% of the region's total. PrestaShop makes a significant contribution with 17.4K stores, or 12.14% of the total. The chart underscores the diversity and preferences of store owners in Poland regarding their choice of platform.
| Platforms | Stores | Percentage |
|---|---|---|
| WooCommerce | 72.07K | 50.31% |
| Custom Cart | 18.03K | 12.59% |
| PrestaShop | 17.4K | 12.14% |
| Shoper | 13.56K | 9.46% |
| Shopify | 9.16K | 6.40% |
| IdoSell | 3.04K | 2.12% |
| Wix | 2.05K | 1.43% |
| Takeaway | 1.85K | 1.29% |
| Magento | 1.83K | 1.28% |
| OpenCart | 1.12K | 0.78% |
| Others | 3.14K | 2.19% |
Poland Online Stores Monthly Sales by Platform
This chart illustrates the estimated sales amounts generated by stores on various platforms within Poland. Custom Cart shows a significant lead, with total sales amounting to $20.90B, which constitutes 71.91% of the region's total sales on platforms. WooCommerce reports sales of $3.88B, accounting for 13.36% of the total platform sales in Poland. Salesforce Commerce Cloud also holds a notable share, with its sales reaching $1.05B, representing 3.62% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Poland, highlighting which platforms are driving the most sales.
| Platforms | Estimated Sales | Percentage |
|---|---|---|
| Custom Cart | $20.90B | 71.91% |
| WooCommerce | $3.88B | 13.36% |
| Salesforce Commerce Cloud | $1.05B | 3.62% |
| Magento | $883.79M | 3.04% |
| Drupal Commerce | $517.74M | 1.78% |
| PrestaShop | $400.62M | 1.38% |
| IdoSell | $359.36M | 1.24% |
| HCL Commerce | $317.14M | 1.09% |
| SAP Commerce Cloud | $181.16M | 0.62% |
| Shopware | $146.17M | 0.50% |
Poland Online Stores Monthly Sales by Industry
In Poland, the estimated sales amount across various store categories provides key insights into the market's dynamics. Apparel, as a prominent category, generates significant sales, totaling $4.28B, which is 14.71% of the region's total sales in this sector. Home & Garden follows with robust sales figures, achieving $3.29B in sales and comprising 11.30% of the region's total. Health contributes a considerable amount to the regional market, with sales of $1.99B, accounting for 6.84% of the total sales in Poland. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Apparel | $4.28B | 14.71% |
| Home & Garden | $3.29B | 11.30% |
| Health | $1.99B | 6.84% |
| Beauty & Fitness | $1.14B | 3.93% |
| Sports | $754.61M | 2.60% |
| Pets & Animals | $668.98M | 2.30% |
| Autos & Vehicles | $634.27M | 2.18% |
| Travel | $456.47M | 1.57% |
| Books & Literature | $447.67M | 1.54% |
| Computers | $442.05M | 1.52% |
Poland Online Stores App Spend by Industry
The pie chart showcases the distribution of app/software spending by store category in Poland, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Apparel exhibits the highest spending, with a total expenditure of $1.10M units representing 17.55% of the overall spending. Following closely behind is Home & Garden with a spend of $602.05K units, comprising 9.61% of the total. Beauty & Fitness also contributes significantly with a spend of $593.24K units, accounting for 9.47% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.
| Categories | App Spend | Percentage |
|---|---|---|
| Apparel | $1.10M | 17.55% |
| Home & Garden | $602.05K | 9.61% |
| Beauty & Fitness | $593.24K | 9.47% |
| Pets & Animals | $153.02K | 2.44% |
| Food & Drink | $148.61K | 2.37% |
| Health | $120.44K | 1.92% |
| people-society | $107.20K | 1.71% |
| Gifts & Special Events | $99.76K | 1.59% |
| Sports | $89.37K | 1.43% |
| Computers | $87.21K | 1.39% |
Poland Stores Distributed by Monthly Sales
This chart provides a detailed overview of the number of Poland online retailers by Monthly Sales. Most Poland stores' Monthly Sales are Less than $100.00, there are 77.55K stores, which is 99.24% of total. In second place, 332 stores' Monthly Sales are $10.00M to $100.00M, which is 0.42% of total. Meanwhile, 113 stores' Monthly Sales are $100.00K to $1.00M, which is 0.14% of total. This breakdown reveals insights into Poland stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Sales | Stores | Percentage |
|---|---|---|
| Less than $100.00 | 77.55K | 99.24% |
| $100.00 to $1.00K | 0 | <0.01% |
| $1.00K to $10.00K | 0 | <0.01% |
| $10.00K to $100.00K | 0 | <0.01% |
| $100.00K to $1.00M | 113 | 0.14% |
| $1.00M to $10.00M | 89 | 0.11% |
| $10.00M to $100.00M | 332 | 0.42% |
| $100.00M to $1.00B | 58 | 0.07% |
| $1.00B to $10.00B | 2 | <0.01% |
| More than $10.00B | 0 | <0.01% |
Poland Stores Distributed by Number of Employee
This chart provides a detailed overview of the number of Poland online retailers by Number of Employee. Most Poland stores' Number of Employee are Less than 10, there are 16.61K stores, which is 88.31% of total. In second place, 527 stores' Number of Employee are 20 to 50, which is 2.80% of total. Meanwhile, 437 stores' Number of Employee are 10 to 20, which is 2.32% of total. This breakdown reveals insights into Poland stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Number of Employee | Stores | Percentage |
|---|---|---|
| Less than 10 | 16.61K | 88.31% |
| 10 to 20 | 437 | 2.32% |
| 20 to 50 | 527 | 2.80% |
| 50 to 100 | 294 | 1.56% |
| 100 to 200 | 260 | 1.38% |
| 200 to 500 | 314 | 1.67% |
| 500 to 1K | 118 | 0.63% |
| 1K to 5K | 166 | 0.88% |
| 5K to 10K | 33 | 0.18% |
| More than 10K | 49 | 0.26% |
Poland Stores Distributed by Monthly Visitors
This chart provides a detailed overview of the number of Poland online retailers by Monthly Visitors. Most Poland stores' Monthly Visitors are Less than 100, there are 50.01K stores, which is 48.75% of total. In second place, 30.34K stores' Monthly Visitors are 100 to 1K, which is 29.58% of total. Meanwhile, 17.51K stores' Monthly Visitors are 1K to 10K, which is 17.07% of total. This breakdown reveals insights into Poland stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Visitors | Stores | Percentage |
|---|---|---|
| Less than 100 | 50.01K | 48.75% |
| 100 to 1K | 30.34K | 29.58% |
| 1K to 10K | 17.51K | 17.07% |
| 10K to 100K | 4.11K | 4.01% |
| 100K to 1M | 538 | 0.52% |
| 1M to 10M | 68 | 0.07% |
| 10M to 100M | 4 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
Poland Stores Distributed by Monthly Views
This chart provides a detailed overview of the number of Poland online retailers by Monthly Views. Most Poland stores' Monthly Views are 100 to 1K, there are 32.93K stores, which is 32.10% of total. In second place, 32.73K stores' Monthly Views are Less than 100, which is 31.90% of total. Meanwhile, 25.79K stores' Monthly Views are 1K to 10K, which is 25.14% of total. This breakdown reveals insights into Poland stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Views | Stores | Percentage |
|---|---|---|
| Less than 100 | 32.73K | 31.90% |
| 100 to 1K | 32.93K | 32.10% |
| 1K to 10K | 25.79K | 25.14% |
| 10K to 100K | 9.31K | 9.08% |
| 100K to 1M | 1.57K | 1.53% |
| 1M to 10M | 226 | 0.22% |
| 10M to 100M | 24 | 0.02% |
| 100M to 1B | 2 | <0.01% |
| More than 1B | 0 | <0.01% |
Poland Stores Distributed by Monthly Product Sold
This chart provides a detailed overview of the number of Poland online retailers by Monthly Product Sold. Most Poland stores' Monthly Product Sold are Less than 100, there are 76.35K stores, which is 65.95% of total. In second place, 29.37K stores' Monthly Product Sold are 100 to 1K, which is 25.37% of total. Meanwhile, 7.71K stores' Monthly Product Sold are 1K to 10K, which is 6.66% of total. This breakdown reveals insights into Poland stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Product Sold | Stores | Percentage |
|---|---|---|
| Less than 100 | 76.35K | 65.95% |
| 100 to 1K | 29.37K | 25.37% |
| 1K to 10K | 7.71K | 6.66% |
| 10K to 100K | 1.96K | 1.69% |
| 100K to 1M | 346 | 0.30% |
| 1M to 10M | 33 | 0.03% |
| 10M to 100M | 2 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
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