eCommerce Statistics in Paraguay 2026
Discover the latest eCommerce statistics in Paraguay for 2026, including store count by category and platform, estimated sales amount by platform and category, products sold by platform and category, and total app spend by platform and category. Gain valuable insights into the retail landscape in Paraguay, uncovering the distribution of stores across categories and platforms.
Paraguay Total Online Stores by Industry
This chart offers an insightful look at the store count by category in Paraguay. Leading the way is Apparel, with 41 stores, which is 19.34% of the total stores in the region. Next is Home & Garden, contributing 34 stores, or 16.04% of the region's total. Computers also has a notable presence, with 16 stores, making up 7.55% of the store count in Paraguay. This breakdown provides a clear picture of the diverse retail landscape in Paraguay, showcasing the variety and scale of stores across different categories.
| Categories | Stores | Percentage |
|---|---|---|
| Apparel | 41 | 19.34% |
| Home & Garden | 34 | 16.04% |
| Computers | 16 | 7.55% |
| Beauty & Fitness | 15 | 7.08% |
| Consumer Electronics | 15 | 7.08% |
| Food & Drink | 15 | 7.08% |
| Arts & Entertainment | 11 | 5.19% |
| Business & Industrial | 9 | 4.25% |
| Sports | 9 | 4.25% |
| Autos & Vehicles | 8 | 3.77% |
| Others | 39 | 18.40% |
Paraguay Total Online Stores by Platform
In Paraguay, the distribution of stores across different platforms presents a dynamic picture of the market. WooCommerce, as a leading platform, hosts 1.48K stores, accounting for 55.56% of the total store count in the region. This is closely followed by Custom Cart, which supports 473 stores, representing 17.71% of the region's total. Shopify makes a significant contribution with 341 stores, or 12.77% of the total. The chart underscores the diversity and preferences of store owners in Paraguay regarding their choice of platform.
| Platforms | Stores | Percentage |
|---|---|---|
| WooCommerce | 1.48K | 55.56% |
| Custom Cart | 473 | 17.71% |
| Shopify | 341 | 12.77% |
| PrestaShop | 101 | 3.78% |
| Wix | 86 | 3.22% |
| Odoo | 54 | 2.02% |
| Magento | 34 | 1.27% |
| Ecwid | 28 | 1.05% |
| OpenCart | 22 | 0.82% |
| VTEX | 18 | 0.67% |
| Others | 30 | 1.12% |
Paraguay Online Stores Monthly Sales by Platform
This chart illustrates the estimated sales amounts generated by stores on various platforms within Paraguay. Custom Cart shows a significant lead, with total sales amounting to $285.00M, which constitutes 39.24% of the region's total sales on platforms. OpenCart reports sales of $143.19M, accounting for 19.72% of the total platform sales in Paraguay. WooCommerce also holds a notable share, with its sales reaching $89.08M, representing 12.27% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Paraguay, highlighting which platforms are driving the most sales.
| Platforms | Estimated Sales | Percentage |
|---|---|---|
| Custom Cart | $285.00M | 39.24% |
| OpenCart | $143.19M | 19.72% |
| WooCommerce | $89.08M | 12.27% |
| PrestaShop | $70.41M | 9.70% |
| AspDotNetStorefront | $64.02M | 8.82% |
| Magento | $48.35M | 6.66% |
| VTEX | $26.17M | 3.60% |
| Salesforce Commerce Cloud | $0.00 | <0.01% |
| Drupal Commerce | $0.00 | <0.01% |
| Ecwid | $0.00 | <0.01% |
Paraguay Online Stores Monthly Sales by Industry
In Paraguay, the estimated sales amount across various store categories provides key insights into the market's dynamics. Arts & Entertainment, as a prominent category, generates significant sales, totaling $173.87M, which is 23.94% of the region's total sales in this sector. Consumer Electronics follows with robust sales figures, achieving $41.21M in sales and comprising 5.68% of the region's total. Home & Garden contributes a considerable amount to the regional market, with sales of $41.21M, accounting for 5.68% of the total sales in Paraguay. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Arts & Entertainment | $173.87M | 23.94% |
| Consumer Electronics | $41.21M | 5.68% |
| Home & Garden | $41.21M | 5.68% |
| Beauty & Fitness | $24.27M | 3.34% |
| Apparel | $0.00 | <0.01% |
| Autos & Vehicles | $0.00 | <0.01% |
| Books & Literature | $0.00 | <0.01% |
| Business & Industrial | $0.00 | <0.01% |
| Computers | $0.00 | <0.01% |
| Food & Drink | $0.00 | <0.01% |
Paraguay Online Stores App Spend by Industry
The pie chart showcases the distribution of app/software spending by store category in Paraguay, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Apparel exhibits the highest spending, with a total expenditure of $28.18K units representing 17.66% of the overall spending. Following closely behind is Home & Garden with a spend of $14.70K units, comprising 9.21% of the total. Arts & Entertainment also contributes significantly with a spend of $7.85K units, accounting for 4.92% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.
| Categories | App Spend | Percentage |
|---|---|---|
| Apparel | $28.18K | 17.66% |
| Home & Garden | $14.70K | 9.21% |
| Arts & Entertainment | $7.85K | 4.92% |
| Business & Industrial | $3.00K | 1.88% |
| Beauty & Fitness | $2.80K | 1.75% |
| Health | $2.80K | 1.75% |
| people-society | $2.39K | 1.50% |
| Autos & Vehicles | $0.00 | <0.01% |
| Books & Literature | $0.00 | <0.01% |
| Computers | $0.00 | <0.01% |
Paraguay Stores Distributed by Monthly Sales
This chart provides a detailed overview of the number of Paraguay online retailers by Monthly Sales. Most Paraguay stores' Monthly Sales are Less than $100.00, there are 1.21K stores, which is 98.69% of total. In second place, 14 stores' Monthly Sales are $10.00M to $100.00M, which is 1.14% of total. Meanwhile, 1 stores' Monthly Sales are $1.00M to $10.00M, which is 0.08% of total. This breakdown reveals insights into Paraguay stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Sales | Stores | Percentage |
|---|---|---|
| Less than $100.00 | 1.21K | 98.69% |
| $100.00 to $1.00K | 0 | <0.01% |
| $1.00K to $10.00K | 0 | <0.01% |
| $10.00K to $100.00K | 0 | <0.01% |
| $100.00K to $1.00M | 0 | <0.01% |
| $1.00M to $10.00M | 1 | 0.08% |
| $10.00M to $100.00M | 14 | 1.14% |
| $100.00M to $1.00B | 1 | 0.08% |
| $1.00B to $10.00B | 0 | <0.01% |
| More than $10.00B | 0 | <0.01% |
Paraguay Stores Distributed by Number of Employee
This chart provides a detailed overview of the number of Paraguay online retailers by Number of Employee. Most Paraguay stores' Number of Employee are Less than 10, there are 335 stores, which is 69.21% of total. In second place, 31 stores' Number of Employee are 200 to 500, which is 6.40% of total. Meanwhile, 24 stores' Number of Employee are 20 to 50, which is 4.96% of total. This breakdown reveals insights into Paraguay stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Number of Employee | Stores | Percentage |
|---|---|---|
| Less than 10 | 335 | 69.21% |
| 10 to 20 | 23 | 4.75% |
| 20 to 50 | 24 | 4.96% |
| 50 to 100 | 10 | 2.07% |
| 100 to 200 | 18 | 3.72% |
| 200 to 500 | 31 | 6.40% |
| 500 to 1K | 12 | 2.48% |
| 1K to 5K | 19 | 3.93% |
| 5K to 10K | 1 | 0.21% |
| More than 10K | 11 | 2.27% |
Paraguay Stores Distributed by Monthly Visitors
This chart provides a detailed overview of the number of Paraguay online retailers by Monthly Visitors. Most Paraguay stores' Monthly Visitors are Less than 100, there are 975 stores, which is 55.87% of total. In second place, 453 stores' Monthly Visitors are 100 to 1K, which is 25.96% of total. Meanwhile, 254 stores' Monthly Visitors are 1K to 10K, which is 14.56% of total. This breakdown reveals insights into Paraguay stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Visitors | Stores | Percentage |
|---|---|---|
| Less than 100 | 975 | 55.87% |
| 100 to 1K | 453 | 25.96% |
| 1K to 10K | 254 | 14.56% |
| 10K to 100K | 51 | 2.92% |
| 100K to 1M | 12 | 0.69% |
| 1M to 10M | 0 | <0.01% |
| 10M to 100M | 0 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
Paraguay Stores Distributed by Monthly Views
This chart provides a detailed overview of the number of Paraguay online retailers by Monthly Views. Most Paraguay stores' Monthly Views are Less than 100, there are 692 stores, which is 39.66% of total. In second place, 496 stores' Monthly Views are 100 to 1K, which is 28.42% of total. Meanwhile, 404 stores' Monthly Views are 1K to 10K, which is 23.15% of total. This breakdown reveals insights into Paraguay stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Views | Stores | Percentage |
|---|---|---|
| Less than 100 | 692 | 39.66% |
| 100 to 1K | 496 | 28.42% |
| 1K to 10K | 404 | 23.15% |
| 10K to 100K | 123 | 7.05% |
| 100K to 1M | 27 | 1.55% |
| 1M to 10M | 3 | 0.17% |
| 10M to 100M | 0 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| More than 1B | 0 | <0.01% |
Paraguay Stores Distributed by Monthly Product Sold
This chart provides a detailed overview of the number of Paraguay online retailers by Monthly Product Sold. Most Paraguay stores' Monthly Product Sold are Less than 100, there are 1.25K stores, which is 62.73% of total. In second place, 530 stores' Monthly Product Sold are 100 to 1K, which is 26.66% of total. Meanwhile, 137 stores' Monthly Product Sold are 1K to 10K, which is 6.89% of total. This breakdown reveals insights into Paraguay stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Product Sold | Stores | Percentage |
|---|---|---|
| Less than 100 | 1.25K | 62.73% |
| 100 to 1K | 530 | 26.66% |
| 1K to 10K | 137 | 6.89% |
| 10K to 100K | 57 | 2.87% |
| 100K to 1M | 13 | 0.65% |
| 1M to 10M | 4 | 0.20% |
| 10M to 100M | 0 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
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