eCommerce Statistics in Singapore 2026
Discover the latest eCommerce statistics in Singapore for 2026, including store count by category and platform, estimated sales amount by platform and category, products sold by platform and category, and total app spend by platform and category. Gain valuable insights into the retail landscape in Singapore, uncovering the distribution of stores across categories and platforms.
Singapore Total Online Stores by Industry
This chart offers an insightful look at the store count by category in Singapore. Leading the way is Apparel, with 4.98K stores, which is 14.00% of the total stores in the region. Next is Food & Drink, contributing 4.89K stores, or 13.74% of the region's total. Home & Garden also has a notable presence, with 4.84K stores, making up 13.61% of the store count in Singapore. This breakdown provides a clear picture of the diverse retail landscape in Singapore, showcasing the variety and scale of stores across different categories.
| Categories | Stores | Percentage |
|---|---|---|
| Apparel | 4.98K | 14.00% |
| Food & Drink | 4.89K | 13.74% |
| Home & Garden | 4.84K | 13.61% |
| Beauty & Fitness | 3.42K | 9.61% |
| people-society | 2K | 5.61% |
| Business & Industrial | 1.94K | 5.44% |
| Health | 1.81K | 5.08% |
| Jobs & Education | 1.2K | 3.36% |
| Computers | 1.19K | 3.36% |
| Gifts & Special Events | 1.11K | 3.11% |
| Others | 8.2K | 23.07% |
Singapore Total Online Stores by Platform
In Singapore, the distribution of stores across different platforms presents a dynamic picture of the market. Shopify, as a leading platform, hosts 16.37K stores, accounting for 42.12% of the total store count in the region. This is closely followed by WooCommerce, which supports 11.11K stores, representing 28.59% of the region's total. Wix makes a significant contribution with 3.76K stores, or 9.68% of the total. The chart underscores the diversity and preferences of store owners in Singapore regarding their choice of platform.
| Platforms | Stores | Percentage |
|---|---|---|
| Shopify | 16.37K | 42.12% |
| WooCommerce | 11.11K | 28.59% |
| Wix | 3.76K | 9.68% |
| Custom Cart | 1.98K | 5.09% |
| OpenCart | 1.42K | 3.66% |
| Magento | 721 | 1.86% |
| Squarespace | 664 | 1.71% |
| Ecwid | 658 | 1.69% |
| SHOPLINE | 394 | 1.01% |
| PrestaShop | 277 | 0.71% |
| Others | 1.5K | 3.86% |
Singapore Online Stores Monthly Sales by Platform
This chart illustrates the estimated sales amounts generated by stores on various platforms within Singapore. Custom Cart shows a significant lead, with total sales amounting to $3.91B, which constitutes 40.87% of the region's total sales on platforms. Shopify reports sales of $1.94B, accounting for 20.23% of the total platform sales in Singapore. Magento also holds a notable share, with its sales reaching $1.33B, representing 13.92% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Singapore, highlighting which platforms are driving the most sales.
| Platforms | Estimated Sales | Percentage |
|---|---|---|
| Custom Cart | $3.91B | 40.87% |
| Shopify | $1.94B | 20.23% |
| Magento | $1.33B | 13.92% |
| Salesforce Commerce Cloud | $1.16B | 12.11% |
| WooCommerce | $629.13M | 6.57% |
| SAP Commerce Cloud | $272.66M | 2.85% |
| OpenCart | $200.67M | 2.10% |
| Spree Commerce | $34.16M | 0.36% |
| THG Ingenuity | $31.61M | 0.33% |
| HCL Commerce | $21.55M | 0.23% |
Singapore Online Stores Monthly Sales by Industry
In Singapore, the estimated sales amount across various store categories provides key insights into the market's dynamics. Apparel, as a prominent category, generates significant sales, totaling $3.91B, which is 40.88% of the region's total sales in this sector. Consumer Electronics follows with robust sales figures, achieving $1.66B in sales and comprising 17.34% of the region's total. Beauty & Fitness contributes a considerable amount to the regional market, with sales of $1.07B, accounting for 11.23% of the total sales in Singapore. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Apparel | $3.91B | 40.88% |
| Consumer Electronics | $1.66B | 17.34% |
| Beauty & Fitness | $1.07B | 11.23% |
| Food & Drink | $483.70M | 5.05% |
| Home & Garden | $321.75M | 3.36% |
| Sports | $257.62M | 2.69% |
| Arts & Entertainment | $194.36M | 2.03% |
| Health | $143.68M | 1.50% |
| Computers | $138.82M | 1.45% |
| Travel | $108.98M | 1.14% |
Singapore Online Stores App Spend by Industry
The pie chart showcases the distribution of app/software spending by store category in Singapore, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Apparel exhibits the highest spending, with a total expenditure of $5.60M units representing 26.93% of the overall spending. Following closely behind is Food & Drink with a spend of $3.17M units, comprising 15.23% of the total. Beauty & Fitness also contributes significantly with a spend of $2.44M units, accounting for 11.73% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.
| Categories | App Spend | Percentage |
|---|---|---|
| Apparel | $5.60M | 26.93% |
| Food & Drink | $3.17M | 15.23% |
| Beauty & Fitness | $2.44M | 11.73% |
| Home & Garden | $2.30M | 11.07% |
| Health | $1.59M | 7.63% |
| people-society | $1.13M | 5.46% |
| Gifts & Special Events | $684.37K | 3.29% |
| Sports | $665.42K | 3.20% |
| Pets & Animals | $621.03K | 2.99% |
| Business & Industrial | $536.34K | 2.58% |
Singapore Stores Distributed by Monthly Sales
This chart provides a detailed overview of the number of Singapore online retailers by Monthly Sales. Most Singapore stores' Monthly Sales are Less than $100.00, there are 19.15K stores, which is 97.88% of total. In second place, 225 stores' Monthly Sales are $100.00K to $1.00M, which is 1.15% of total. Meanwhile, 138 stores' Monthly Sales are $10.00M to $100.00M, which is 0.71% of total. This breakdown reveals insights into Singapore stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Sales | Stores | Percentage |
|---|---|---|
| Less than $100.00 | 19.15K | 97.88% |
| $100.00 to $1.00K | 1 | <0.01% |
| $1.00K to $10.00K | 3 | 0.02% |
| $10.00K to $100.00K | 0 | <0.01% |
| $100.00K to $1.00M | 225 | 1.15% |
| $1.00M to $10.00M | 34 | 0.17% |
| $10.00M to $100.00M | 138 | 0.71% |
| $100.00M to $1.00B | 13 | 0.07% |
| $1.00B to $10.00B | 1 | <0.01% |
| More than $10.00B | 0 | <0.01% |
Singapore Stores Distributed by Number of Employee
This chart provides a detailed overview of the number of Singapore online retailers by Number of Employee. Most Singapore stores' Number of Employee are Less than 10, there are 3.94K stores, which is 73.30% of total. In second place, 361 stores' Number of Employee are 20 to 50, which is 6.72% of total. Meanwhile, 279 stores' Number of Employee are 10 to 20, which is 5.19% of total. This breakdown reveals insights into Singapore stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Number of Employee | Stores | Percentage |
|---|---|---|
| Less than 10 | 3.94K | 73.30% |
| 10 to 20 | 279 | 5.19% |
| 20 to 50 | 361 | 6.72% |
| 50 to 100 | 192 | 3.57% |
| 100 to 200 | 160 | 2.98% |
| 200 to 500 | 170 | 3.16% |
| 500 to 1K | 69 | 1.28% |
| 1K to 5K | 133 | 2.47% |
| 5K to 10K | 37 | 0.69% |
| More than 10K | 34 | 0.63% |
Singapore Stores Distributed by Monthly Visitors
This chart provides a detailed overview of the number of Singapore online retailers by Monthly Visitors. Most Singapore stores' Monthly Visitors are Less than 100, there are 12.35K stores, which is 52.36% of total. In second place, 6.9K stores' Monthly Visitors are 100 to 1K, which is 29.27% of total. Meanwhile, 3.43K stores' Monthly Visitors are 1K to 10K, which is 14.55% of total. This breakdown reveals insights into Singapore stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Visitors | Stores | Percentage |
|---|---|---|
| Less than 100 | 12.35K | 52.36% |
| 100 to 1K | 6.9K | 29.27% |
| 1K to 10K | 3.43K | 14.55% |
| 10K to 100K | 772 | 3.27% |
| 100K to 1M | 113 | 0.48% |
| 1M to 10M | 15 | 0.06% |
| 10M to 100M | 1 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
Singapore Stores Distributed by Monthly Views
This chart provides a detailed overview of the number of Singapore online retailers by Monthly Views. Most Singapore stores' Monthly Views are 100 to 1K, there are 8.39K stores, which is 35.58% of total. In second place, 7.7K stores' Monthly Views are Less than 100, which is 32.65% of total. Meanwhile, 5.32K stores' Monthly Views are 1K to 10K, which is 22.57% of total. This breakdown reveals insights into Singapore stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Views | Stores | Percentage |
|---|---|---|
| Less than 100 | 7.7K | 32.65% |
| 100 to 1K | 8.39K | 35.58% |
| 1K to 10K | 5.32K | 22.57% |
| 10K to 100K | 1.79K | 7.60% |
| 100K to 1M | 335 | 1.42% |
| 1M to 10M | 40 | 0.17% |
| 10M to 100M | 1 | <0.01% |
| 100M to 1B | 1 | <0.01% |
| More than 1B | 0 | <0.01% |
Singapore Stores Distributed by Monthly Product Sold
This chart provides a detailed overview of the number of Singapore online retailers by Monthly Product Sold. Most Singapore stores' Monthly Product Sold are Less than 100, there are 25.01K stores, which is 75.10% of total. In second place, 6.76K stores' Monthly Product Sold are 100 to 1K, which is 20.30% of total. Meanwhile, 1.19K stores' Monthly Product Sold are 1K to 10K, which is 3.58% of total. This breakdown reveals insights into Singapore stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.
| Monthly Product Sold | Stores | Percentage |
|---|---|---|
| Less than 100 | 25.01K | 75.10% |
| 100 to 1K | 6.76K | 20.30% |
| 1K to 10K | 1.19K | 3.58% |
| 10K to 100K | 282 | 0.85% |
| 100K to 1M | 45 | 0.14% |
| 1M to 10M | 11 | 0.03% |
| 10M to 100M | 2 | <0.01% |
| 100M to 1B | 0 | <0.01% |
| 1B to 10B | 0 | <0.01% |
| More than 10B | 0 | <0.01% |
We currently do not have enough data to generate statistics for this sector. We are constantly adding new data to our platform. Subscribe to our newsletter to be notified when we publish new statistics.