eCommerce Statistics by Industry in 2026

Explore the eCommerce statistics by industry and category for the year 2026. This page provides insights into the performance of different eCommerce categories, including store count, estimated sales amounts, products sold, and app spend. Gain a comprehensive understanding of the eCommerce landscape in 2026, with data-driven insights on market dynamics and consumer preferences. Stay informed about industry trends and benchmarks within specific eCommerce categories, empowering businesses to identify growth opportunities and optimize operations. This report is a valuable resource for industry professionals navigating the evolving world of eCommerce.

Explore KPI benchmark

Top Product Categories Growth by Platforms

Compare growth rates across different e-commerce platforms to identify trending categories and market opportunities. Track daily sales score changes to spot emerging patterns and platform-specific trends.

Date WooCommerce Magento TikTok Shop BigCommerce Shopify
2026-10-04 +26% +64% +35% -2% +11%
2026-10-03 +17% -32% +33% -6% +7%
2026-10-02 +67% -17% +58% +23% +12%
2026-10-01 +93% -7% +52% +40% +25%
2026-09-30 +78% -9% +55% +34% +11%
2026-09-29 +95% -19% +47% +33% +5%
2026-09-28 +104% -10% +40% +40% +11%

Top Product Categories Growth - Shopify

Analyze Shopify's category performance with daily sales metrics and growth trends. Identify top-performing categories and emerging opportunities specific to this platform.

Date Books & Literature & Media Sensitive Home & Garden
2026-10-04 -9% +43% -22%
2026-10-03 -10% +46% -24%
2026-10-02 +3% +47% -25%
2026-10-01 +70% +38% -21%
2026-09-30 +5% +25% -18%
2026-09-29 +1% +21% -30%
2026-09-28 +4% +28% -23%

Top Product Categories Growth - TikTok Shop

Analyze TikTok Shop's category performance with daily sales metrics and growth trends. Identify top-performing categories and emerging opportunities specific to this platform.

Date Computers & Consumer Electronics Business & Industrial Autos & Vehicles
2026-10-04 +101% +1% -20%
2026-10-03 +33% +12% -39%
2026-10-02 +43% +48% -27%
2026-10-01 +74% +89% -38%
2026-09-30 +101% +20% -43%
2026-09-29 +123% +8% —
2026-09-28 +33% +41% —

Total Stores by Industry

Here is a statistical breakdown illustrating the industries to which eCommerce stores belong, along with the proportions of each category. We observe that Apparel represents the industry in which most online store owners compete, capturing 18.23% of the market share. Home & Garden and Food & Drink are also popular choices among owners, ranking second and third on the list. Additionally, other noteworthy industries in eCommerce include Beauty & Fitness, Arts & Entertainment and people-society. They hold 8.36%, 6.33% and 5.80% of the market share, respectively.

Categories Stores Percentage
Apparel 1.31M
Home & Garden 847.89K
Food & Drink 614.09K
Beauty & Fitness 601.87K
Arts & Entertainment 455.74K
people-society 417.92K
Business & Industrial 350.71K
Health 314.41K
Sports 298.02K
Jobs & Education 232.82K
Others 1.76M
Total Stores 7.2M

Estimated Monthly Sales by Industry

Below is a detailed statistical analysis presenting accurate sales figures for every product category available in online stores, accompanied by their respective percentages. Arts & Entertainment leads the eCommerce market, showcasing exceptional performance with the highest monthly sales and an impressive overall market share of 14.01%. The popularity of Home & Garden and Apparel cannot be overlooked either, as they capture significant portions of the market with 12.05% and 9.23% respectively. Besides, Consumer Electronics, Toys & Hobbies and Gifts & Special Events have emerged as notably favored products among online shoppers as well.

Categories Estimated Sales Percentage
Arts & Entertainment $3.04T
Home & Garden $2.62T
Apparel $2.00T
Consumer Electronics $1.13T
Toys & Hobbies $820.60B
Gifts & Special Events $784.85B
Beauty & Fitness $739.78B
Food & Drink $662.02B
Health $638.11B
Sports $354.12B
Total Estimated Sales $21.72T

App Monthly Spend by Industry

Online store owners across different categories have varying preferences when investing in apps. The majority of app spending goes to the Apparel stores, accounting for 24.04% of monthly app expenditures. Online businesses specializing in Beauty & Fitness and Home & Garden also show enthusiasm for integrating apps, contributing $374.79M and $305.90M respectively. Business owners in the Food & Drink and Health favor app usage as well, representing 8.57% and 6.39% of the total app expenditure across all categories.

Categories App Spend Percentage
Apparel $750.71M
Beauty & Fitness $374.79M
Home & Garden $305.90M
Food & Drink $267.58M
Health $199.52M
Sports $117.86M
people-society $88.18M
Pets & Animals $70.68M
Consumer Electronics $64.33M
Arts & Entertainment $63.52M
Total App Spend $3.12B

Stores Distributed by Monthly Sales

This chart provides a detailed overview of the number of online retailers by Monthly Sales. Most stores' Monthly Sales are Less than $100.00, there are 4.99M stores, which is 97.71% of total. In second place, 76.32K stores' Monthly Sales are $10.00M to $100.00M, which is 1.50% of total. Meanwhile, 19.13K stores' Monthly Sales are $100.00K to $1.00M, which is 0.37% of total. This breakdown reveals insights into stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

Monthly Sales Stores Percentage
Less than $100.00 4.99M
$100.00 to $1.00K 220
$1.00K to $10.00K 521
$10.00K to $100.00K 72
$100.00K to $1.00M 19.13K
$1.00M to $10.00M 16.95K
$10.00M to $100.00M 76.32K
$100.00M to $1.00B 3.16K
$1.00B to $10.00B 183
More than $10.00B 124
Total Stores 5.1M

Stores Distributed by Number of Employee

This chart provides a detailed overview of the number of online retailers by Number of Employee. Most stores' Number of Employee are Less than 10, there are 1.68M stores, which is 89.77% of total. In second place, 43.95K stores' Number of Employee are 20 to 50, which is 2.34% of total. Meanwhile, 41.8K stores' Number of Employee are 10 to 20, which is 2.23% of total. This breakdown reveals insights into stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

Number of Employee Stores Percentage
Less than 10 1.68M
10 to 20 41.8K
20 to 50 43.95K
50 to 100 28.84K
100 to 200 25.95K
200 to 500 22.22K
500 to 1K 9.1K
1K to 5K 13.95K
5K to 10K 2.74K
More than 10K 3.39K
Total Stores 1.88M

Stores Distributed by Monthly Visitors

This chart provides a detailed overview of the number of online retailers by Monthly Visitors. Most stores' Monthly Visitors are Less than 100, there are 4.04M stores, which is 58.43% of total. In second place, 1.68M stores' Monthly Visitors are 100 to 1K, which is 24.22% of total. Meanwhile, 875.74K stores' Monthly Visitors are 1K to 10K, which is 12.66% of total. This breakdown reveals insights into stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

Monthly Visitors Stores Percentage
Less than 100 4.04M
100 to 1K 1.68M
1K to 10K 875.74K
10K to 100K 262.08K
100K to 1M 51.73K
1M to 10M 9.44K
10M to 100M 869
100M to 1B 92
1B to 10B 4
More than 10B 0
Total Stores 6.92M

Stores Distributed by Monthly Views

This chart provides a detailed overview of the number of online retailers by Monthly Views. Most stores' Monthly Views are Less than 100, there are 2.91M stores, which is 42.09% of total. In second place, 2.06M stores' Monthly Views are 100 to 1K, which is 29.84% of total. Meanwhile, 1.29M stores' Monthly Views are 1K to 10K, which is 18.59% of total. This breakdown reveals insights into stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

Monthly Views Stores Percentage
Less than 100 2.91M
100 to 1K 2.06M
1K to 10K 1.29M
10K to 100K 497.75K
100K to 1M 133.65K
1M to 10M 21.8K
10M to 100M 2.83K
100M to 1B 341
More than 1B 15
Total Stores 6.92M

Stores Distributed by Monthly Product Sold

This chart provides a detailed overview of the number of online retailers by Monthly Product Sold. Most stores' Monthly Product Sold are Less than 100, there are 8.26M stores, which is 78.42% of total. In second place, 1.78M stores' Monthly Product Sold are 100 to 1K, which is 16.94% of total. Meanwhile, 352.79K stores' Monthly Product Sold are 1K to 10K, which is 3.35% of total. This breakdown reveals insights into stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

Monthly Product Sold Stores Percentage
Less than 100 8.26M
100 to 1K 1.78M
1K to 10K 352.79K
10K to 100K 101.46K
100K to 1M 27.37K
1M to 10M 5.18K
10M to 100M 1.75K
100M to 1B 48
1B to 10B 1
More than 10B 0
Total Stores 10.53M

We currently do not have enough data to generate statistics for this sector. We are constantly adding new data to our platform. Subscribe to our newsletter to be notified when we publish new statistics.