Social Commerce: The Future of Online Retail
Explore the transformative impact of social commerce on online shopping and strategies to build and scale on this platform as a new revenue stream.
){kind=small}
){kind=small}
Join AfterShip as we chat with industry leaders from TikTok Shop, EK Creative, Gorgias and ShipBob to discuss the latest social commerce trends, and most importantly how you can scale using this platform.
0:04:49 - What is ‘social commerce’ and why are platforms like TikTok Shop so essential now?
0:13:40 - Emerging trends for DTC brands and online retailers to leverage
0:25:05 - Brands that have seen exceptional success on TikTok Shop
0:32:50 - How to scale on TikTok Shop using AfterShip Feed
0:38:10 - Deliver a seamless support experience with Gorgias
0:44:52 - Provide a hassle free fulfillment and shipping experience with ShipBob
0:49:58 - Fast track your growth with EK Creative
0:53:25 - Explore your full shopping journey all within the TikTok App
Speakers
){kind=small}
){kind=small}
Sarah Kang
Sr. Strategic Partnerships Manager, AfterShip
){kind=small}
){kind=small}
Samantha Cerda
Onboarding and Product Account Manager for Sellers, TikTok Shop
){kind=small}
){kind=small}
Ethan Kramer
President， EK Creative
){kind=small}
){kind=small}
Michael Klonoff
Tech Partner Manager, Gorgias
){kind=small}
){kind=small}
Manisha Taparia
Director of Platform Partnerships， ShipBob
Subscribe to watch the video now
“TikTok Shop is revolutionizing how shoppers find new products and simplifying the checkout experience on the platform with direct fulfillment and processing.”
Sarah Kang
Sr. Strategic Partnerships Manager, AfterShip
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
Key Learnings
){kind=small}
){kind=small}
Sellable Content
Consistent messaging and branding helps create a recognizable identity. Ensure each content piece leads to an action (visiting a website, making a purchase, etc).
Scale with Marketing
Work with creators with high engagement and authenticity. Combine live shopping and user-generated content as marketing tactics to grow your online presence and revenue.
Protect Revenue
Ensure real-time inventory & listing data connectivity, set minimum product thresholds and hold product fulfillment to protect against cancellations.
Seamless Shopping Experience
Provide a smooth customer experience by enabling discovery to delivery all in one platform. Provide hassle free fulfillment and shipping options to enhance retention.
More Resources
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
Connect with us and download the recording
:fill(transparent))
:fill(transparent))