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- Product attributes mapping
Initially available to Amazon retailers, product attributes mapping can recommend, match, and fill in corresponding attributes between your eCommerce platform and TikTok Shop. Accelerate omnichannel product listing with automation.
- Category templates
Initially available to Amazon retailers, category templates allow merchants to seamlessly auto-map product categories on TikTok Shop. Save time by synchronizing products between Amazon and TikTok Shop.
- UTM tracking
Add UTM parameters to URLs inserted in your SMS and email messages. Track your campaign performance based on traffic sources using third-party tools like Google Analytics.
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