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- “Continue Selling When Out of Stock” Setting
Keep selling products on TikTok Shop even when they are out of stock in your eCommerce store. Accept pre-orders without impacting late dispatch rates (LDR) and minimize the risk of store closure.

- Automatic Carrier Mapping
Besides manual mapping, Feed now auto-recommends TikTok Shop carrier names if there are matches with eCommerce platform carriers. Reduce the need for manual entries and improve mapping success rates.

- Upgraded Tracking Notification
Create a workflow that incorporates both email and SMS, customize more content types, set conditional splits, obtain performance reports, and more. Enhance customer engagement with personalized alerts.

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