Actionable insights and inspiration for eCommerce merchants and marketers

Ecommerce Fulfillment 101: Everything You Need to Know

Without a solid ecommerce fulfillment process, your business is toast. There’s no way around this fact either. Heck, over 20 years ago, an article from the Supply Chain Management Review examining the beginnings of Amazon called online order fulfillment the key to ecommerce success. And since then, ecommerce fulfillment has only become more competitive. So, what do you need to know to implement an effective ecommerce fulfillment strategy? In this post, you’ll learn everything you need to get s

Streamline shipping process & order management with bulk actions

With the rise in eCommerce orders, even the best teams run into roadblocks that hinder efficiency. It is crucial to give your team their time back to focus on the work that matters most and improve team efficiency. Postmen have added new features in its kitty to improve both the speed and quality of your team’s work. Introducing bulk actions to save time & effort significantly Postmen has recently released a new feature - Bulk actions, wherein users would be able to apply several useful actions

Get more referrals & conversions with the new reward types - 'Free Shipping' & ‘Free Product’

The rapid digital transformation and advancements have changed the landscape of marketing when it comes to driving marketing-led growth. But, be it offline or online, the one thing that has not changed is that - Relationships matter. And these relationships form a strong base for businesses to exploit referral marketing. The research shows that around 82% of the customers seek recommendations from their networks before purchasing a product or service. Needless to say, a properly planned refer

Expedited shipping: The definitive guide for businesses

You’d have to be living under a rock to think that expedited shipping isn’t an important business consideration. (But since you’re reading this, we know you’re not in that category — phew!) As consumers, we’re flooded with shipping choices that seem more like expectations than bonuses. Standard. Express. Next-day. Same-day. And as an ecommerce store owner, you’re likely wondering whether you need to offer expedited shipping to keep your customers happy — but you’ve probably got some questions,

Customer retention 101: 7 powerful ways to generate repeat business

Customer retention is essential to your brand’s success. As an ecommerce business owner, you’re probably focused on getting more customers — but what about the customers you already have? Are you working to retain them with great experiences? If you’re yet to market to current customers, now’s a good time to learn about customer retention tactics that encourage customers to buy from you, again and again. In this guide, we’ll share 7 highly effective strategies to improve customer retention qui

Design Beautiful Conversion-Focused Homepage for your eCommerce Store

A homepage is very much similar to a modern-day shop window. It gives an idea of what the business is into, who’s running it, and a handful of products and services it offers. Just like a shop window, the way you design your homepage can either attract people to look deeper, engage with the content, make a purchase or it might fail to capture a visitor’s attention. While a landing page’s goal is to drive conversions, a homepage seeks to engage visitors with the brand and offers solutions or p