Ricky Au

Charge Up Your Exchanges This BFCM With AI-Powered Product Recommendations

Picture this... It's Black Friday, and your customers, spurred by ticking-clock discounts and a healthy dose of FOMO, are loading items to their carts with the intent to return undesired items later. They might even be buying multiple versions of your products or different styles and sizes, planning to keep only the ones they like—an increasingly common consumer practice called wardrobing or bracketing. If you're an experienced merchant, you're already braced for a surge of returns after Cyber

Soothe Shopper Anxiety and Streamline BFCM Chaos with AfterShip Returns Automation

More people are shopping during the BFCM weekend than ever. Last year, as a matter of fact, 196 million of us turned out! But despite all this excitement (and profit), retailers know BFCM comes with challenges.  One of the biggest ones for many merchants is that more sales mean more returns. Typical reasons for returning (like incorrect sizing) don’t disappear. But BFCM also presents unique circumstances that lead to increased returns, like shipping delays, gift returns, products getting damag

Centralize Warranties with AfterShip Warranty

Nobody remembers a smooth post-purchase experience, but bad ones stick with your customers—if they remain yours. A few summers ago, I made the decision to get outdoors more and try camping at least once a month. I was even excited to buy this new sleeping bag from a well-known brand. After camping with the sleeping bag once, I noticed that one of the seams was starting to open. The item wasn’t cheap, and as a result, I quickly contacted the brand’s customer service via email to see what could b

Why Warranties Are Integral to Your Black Friday & Cyber Monday Strategy

Buying something online isn’t the dice roll it once was. Over the years, merchants and retailers have made significant strides in fighting purchase anxiety by improving product descriptions, optimizing checkout flows, and building trust with loyal customers. Today, though, many are also realizing the importance of warranties and other consumer protections in easing post-purchase concerns and encouraging people to buy. According to recent research, for instance, up to 47% of shoppers say they’r

On Track: Going beyond returns and exchanges with AfterShip Returns

We've all been there - that pair of jeans that looked perfect online but didn't quite fit right when they arrived. With the inevitable rise in online returns, some platforms offer fancy features like 2-day shipping or automated return processes. But what if those one-size-fits-all solutions don't exactly fit your business? Well, according to a recent study by AfterShip, you're not alone. A whopping 40% of folks surveyed said they'd rather swap their purchase for something different. In this bl