AfterShip Tracking

The importance of post-purchase without third party cookies

The banning of third-party cookies [https://blog.hubspot.com/marketing/third-party-cookie-phase-out] has ignited a heated debate about the future of online advertising. Experts are predicting that the post-purchase marketing landscape will look very different as a result, with brands having to rely more on first-party data to target consumers. But, there's one thing we know for sure: brands and marketers will have to be innovative to maintain customer loyalty in a cookie-free world. In this ar

80% of shoppers are looking for better experiences in 2022— Here’s what you should know

Online shopping has come a long way in recent years. And it’s only going to continue to grow in the years to come. To learn more about it, AfterShip conducted a study of the state of online shopping in late 2021. Some details about the shoppers we spoke to * ~500 people around the globe * Between 18-75 years old * 51 countries represented What you need to know Following the COVID-19 pandemic, eCommerce and the online buying experience have evolved dramatically. Consumer patterns, require

The newly proposed SEC climate disclosure rule and what this means for public companies

How important has sustainability become for businesses? In the past decade, sustainability has gone from being a “nice to have” to a “must-have” for many organizations. More and more businesses are incorporating sustainable practices into their operations as they recognize the importance of environmental stewardship. The U.S. Securities and Exchange Commission (SEC) approved a landmark proposal to require all publicly traded companies to disclose their greenhouse gas emissions [https://www.was

AfterShip adds 12 new couriers from March 14 to April 12, 2022

The need for reputable and reliable couriers is only growing and is indeed the first step to keeping your customers informed at every step of the delivery process. We have partnered with more reliable couriers to ensure a memorable shipping experience for your customers. Here are the new additions to our extensive list of carriers who partnered with us between March 14 and April 12, 2022. 🚛 Fastbox Headquarters: South Korea AfterShip courier page: https://www.aftership.com/couriers/fastbo

The Top Narvar Alternatives and Competitors

Looking for an alternative to Narvar, but not sure where to start? You're not alone. Finding the right shipment tracking software can be an overwhelming stage in your eCommerce journey— you've already put in the hard work to bring your products to life and market them to your target audience. The last thing you want is for customers to be unhappy with their purchase experience because of inadequate order tracking. Although Narvar is popular, it isn't the only player in this space. Understandin

Malomo Vs. AfterShip: Which is best for your business?

Ecommerce is booming, and so are the modern shopper’s expectations for the brands they engage with. To stand out from the crowd, online retailers are in an arms race to provide market-leading customer experiences. Yet, one post-purchase opportunity that still gets overlooked by even the savviest of eCommerce brands is the window between checkout and delivery. On average, a shopper tracks their shipment 4.6 times per order. During this time, the brand experience matters just as much as any other